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Certificate of Achievement

Keith Clifford Bell

has completed the following course:

Digital Leadership: Creating Value Through Technology

University of Reading

Drawing on international expertise, this course introduced the idea of digital leadership. It investigated the e-competency skills and capabilities that individuals and enterprises need to develop and how to design effective business strategies, using the latest digital technologies.

4 weeks, 3 hours per week

Dr Maksim Belitski

Lecturer in Entrepreneurship

Henley Business School

Transcript

Learning outcomes

  • Identify the ways in which new technologies can help a business increase sales and return on investment
  • Construct a matrix of the competences needed for an organisation to effectively use new technologies in business practice
  • Explain how digital technologies such as: mobile apps, Internet of Things, Cloud computing and data analytics can be applied to enhance the management and strategy of a business
  • Summarise the importance of aligning business and IT strategies, how this can be applied within the workplace and the constraints and challenges of using IT
  • Benchmark your organisation against others within the industry and identify the key features which enable superior than industry-average performance

Syllabus

Week 1

  • Digital leadership challenge and experience
  • Three dimensions of digital leadership
  • Industry and occupational differences in digital skills

Week 2

  • Building an efficient Strategic alignment model
  • Factors that constrain an enterprise from using ICT

Week 3

  • Technology leadership
  • Mobile and Cloud computing
  • Big data and business analytics

Week 4

  • Practical use of social media
  • Internet of Things and Internet Plus
  • Debates and group collaboration to use technologies

Issued on 1st August 2017

The person named on this certificate has completed the activities in the transcript above. For more information about Certificates of Achievement and the effort required to become eligible, visit futurelearn.com/proof-of-learning/certificate-of-achievement.

This certificate represents proof of learning. It is not a formal qualification, degree, or part of a degree.

Free online course:

Digital Leadership: Creating Value Through Technology

University of Reading