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Certificate of Achievement
has completed the following course:
Instagram Marketing: Instagram Essentials and Content Creation
Part 1 fast-tracks your knowledge of the essential skills you can apply to immediately improve your brand or personal Instagram account. This course focuses on building a branded instagram account directly and organically, rather than on the processes around paid promotion and platform marketing.
2 weeks, 4 hours per week
Daniele Tanner
Director and Co Founder
Social Media College
Transcript
Learning outcomes
- Determine the key benefits of marketing and advertising on Instagram
- Determine how a post is processed by the Instagram algorithm and identify the factors that influence ranking
- Define ‘great visual content’ in terms of its characteristics and qualities
- Apply strategies to grow and develop an organic instagram following and influence
Syllabus
- Background to Instagram
- Benefits of Instagram Marketing
- Understanding the Instagram algorithm
- Top Factors Which Influence Ranking
- Creating Great Content
- Maintaining a Consistent Theme
- Planning a posting Schedule
- Designing Grids
- Sparking an Emotional Reaction
In association with
Issued on 3rd November 2021
The person named on this certificate has completed the activities in the transcript above. For more information about Certificates of Achievement and the effort required to become eligible, visit futurelearn.com/proof-of-learning/certificate-of-achievement.
This certificate represents proof of learning. It is not a formal qualification, degree, or part of a degree.