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Certificate of Achievement
has completed the following course:
Master Digital Marketing: The Marketing Mix
This online course explored the importance of a marketing mix to get a brand or product seen. It examined how to put the right product in the right place at the right time, with a complementary pricing strategy and promotional mix. Subjects included: Product; Price; Promotion, Place & extending to the 7 Ps.
3 weeks, 6 hours per week
Glenn Elith
CEO, Left Bank Institute
The Left Bank
Transcript
Learning outcomes
- Understand your product and how to present it to the market
- Apply strategic thinking to product pricing
- Demonstrate clear knowledge of merchandising and product placement
- Deliver a comprehensive product sales strategy
Syllabus
- Product
- Price
- Promotion, Place and extending to 7 Ps
Issued on 21st July 2021
The person named on this certificate has completed the activities in the transcript above. For more information about Certificates of Achievement and the effort required to become eligible, visit futurelearn.com/proof-of-learning/certificate-of-achievement.
This certificate represents proof of learning. It is not a formal qualification, degree, or part of a degree.