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Online course

The Business of Film

Explore the intriguing world of film production and find out about the complexities of development, distribution and finance.

What’s the difference between a free course and an upgraded course?

Free:

  • Access to the course for its duration + 14 days, regardless of when you join (this includes access to articles, videos, peer review steps, quizzes)
  • No access to course tests
  • No certificate

Upgraded:

  • Unlimited access to the course, for as long as it exists on FutureLearn (this includes access to articles, videos, peer review steps, quizzes)
  • Access to course tests
  • A Certificate of Achievement when you complete the course

Find out more

The Business of Film

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Why join the course?

Making a film is a creative exploit, but just like any other business, the aim is also to make money.

The Business of Film has been created by The Open University, in association with Pinewood Studios – the leading provider of studio services to the global screen-based industries. The studios are where Star Wars: Episode VII – the Force Awakens and the 24th James Bond film Spectre were recently filmed.

Using the value chain concept and important independent film case studies, the course provides a practical and in-depth exploration of the key business decisions.

Why do films fail? Why are intellectual property and copyright important? Why do films get public funding? What is the relationship between marketing, box office returns and overall film success?

As well as providing step-by-step guidance on the main processes, this course will also discuss these fascinating questions.

Join us to gain an understanding of the questions you should be asking and the relationships you need to build to ensure the smooth running of your production.

The course will go live on 5 October 2015 to coincide with the 59th BFI London Film Festival.

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What topics will you cover?

Week 1: Introduction to the business of film Introduction to the course, educator, experts and why study the film business considering why films matter, the main challenges, and introduction to the film value chain which is a key theme throughout the course.

Week 2: Development - where do films come from? Exploring the development process, who is involved, why films don’t make it, understanding Intellectual property and copyright, while introducing the case studies that will be used throughout the course.

Week 3: Distribution - where do films go? Understanding the film value chain, how it is built, what are the elements, who are key in distribution, marketing and box office returns.

Week 4: Finance: how are films paid for? How to attract finance for your film, through listening to experts and drawing on case studies, while understanding the funding avenues available and your responsibilities.

Week 5: Production – the cost and complexity of films A practical look at how films are made, and the questions as a producer you should be asking, to ensure that smooth running of your production.

Week 6: The Filmmaker as Entrepreneur Reinforcing the learning outcomes of the previous weeks and considering the skills required to operate in the film sector into the future.

When would you like to start?

  • Available now
  • Date to be announced

What will you achieve?

By the end of the course, you'll be able to...

  • Demonstrate and understand the contribution of film to the economy and how this business model is changing in the digital era.
  • Apply and understand the processes in selecting and selling a film idea within the changing concept of ownership in a digital world.
  • Apply and understanding the impact emerging versus traditional platforms has on the distribution and marketing of film.
  • Demonstrate and understanding how films are financed and the opportunities emerging investment platforms has on film finance.
  • Assess and understand the function and components of film making.
  • Identify and understanding the impact of future trends and change on the film industry and its stakeholders.

Who is the course for?

This course is aimed at those who already have a basic understanding of film production.

Who will you learn with?

Hilary Collins

Hilary is a strategic design academic with research interests in the economic and cultural role of the creative industries. She teaches OU courses in Strategy and Design Thinking

Who developed the course?

The Open University (OU) is the largest academic institution in the UK and a world leader in flexible distance learning, with a mission is to be open to people, places, methods and ideas.

Supporters

What’s the difference between a free course and an upgraded course?

Free:

  • Access to the course for its duration + 14 days, regardless of when you join (this includes access to articles, videos, peer review steps, quizzes)
  • No access to course tests
  • No certificate

Upgraded:

  • Unlimited access to the course, for as long as it exists on FutureLearn (this includes access to articles, videos, peer review steps, quizzes)
  • Access to course tests
  • A Certificate of Achievement when you complete the course

Find out more

Get extra benefits, upgrade this course. For $59 (+ shipping) you'll get:

Unlimited access

Upgrading will mean you get unlimited access to the course.

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  • Take the course at your own pace
  • Refer to the material at any point in future

If you’re taking a course for free you have access to the course for its duration + 14 days, regardless of when you join. If you upgrade the course you have access for as long as the course exists on FutureLearn.

Access to tests

When you upgrade you’ll have access to any tests during the course.

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  • Validate your learning
  • Ensure you have mastered the material
  • Qualify for a certificate

To receive a Certificate of Achievement you need to take any tests and score over 70%. You don’t get access to tests if you choose to take a course for free.

Certificate of Achievement

Upgrading means you’ll receive a Certificate of Achievement when you complete the course.

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  • Prove your success when applying for jobs or courses
  • Celebrate your hard work
  • Display on your LinkedIn or CV

To receive a Certificate of Achievement you need to mark 90% of the steps on the course as complete, and score over 70% on any course tests.

Upgrade


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