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This content is taken from the Coventry University's online course, Business Strategy: The Art of Looking into the Future. Join the course to learn more.

Review of the week

Congratulations on completing the second week of this short course on business strategy.

This week we have:

  • Introduced key theories used when producing organisational strategies
  • Described Porter’s four generic strategies
  • Explained what is meant by organisational purpose, vision, mission, values and ethics
  • Introduced strategic management for construction organisations
  • Concluded with inspirational leaders – how they can influence organisational strategy

Your task

Was there anything surprising for you in this week’s content?

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This article is from the free online course:

Business Strategy: The Art of Looking into the Future

Coventry University