Review of the week

Congratulations on completing the second week of this short course on business strategy.

This week we have:

  • Introduced key theories used when producing organisational strategies
  • Described Porter’s four generic strategies
  • Explained what is meant by organisational purpose, vision, mission, values and ethics
  • Introduced strategic management for construction organisations
  • Concluded with inspirational leaders – how they can influence organisational strategy

Your task

Was there anything surprising for you in this week’s content?

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This article is from the free online course:

Business Strategy: The Art of Looking into the Future

Coventry University