Want to keep learning?

This content is taken from the Bond University's online course, Data Analytics for Decision Making: An Introduction to Using Excel. Join the course to learn more.
question mark in neon lights in an alley

Ethics in Data Analysis?

Most people don’t think of ethics when they think of data analysis, but it plays an important role.

Ethics should be considered in being careful in how you do your analysis and interpreting the results of others. It is increasingly relevant in today’s data-driven world. Relevant issues which will be discussed in the following videos will include appropriate treatment of data which may be sensitive, making sure outputs are faithful representations of the underlying data, and ensuring conclusions from the analysis are suitably justified.

As budding data analysts, it will be your responsibility to ensure your own analysis is ethical. It will also be your responsibility to draw attention to unethical, misleading and untrustworthy analysis.

As economist Ronald Coase stated: “if you torture the data long enough, it will confess to anything”.

Let’s discuss

Can you think of any real life examples where data has been misused or manipulated? Share your thoughts in the comments below.

Share this article:

This article is from the free online course:

Data Analytics for Decision Making: An Introduction to Using Excel

Bond University