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Collaborative possibilities: examples from Edinburgh & East Lothian
Examples of the challenges and possibilities of sharing
In this video, you will hear from people representing a range of sectors talking about collaboration challenges and possibilities from a local and global perspective respectively.
While watching the video, focus on what is said about:
- How local co-operation can build a destination that can compete globally
- How the knowledge you have acquired on your data journey can be shared in a regional or national network to benefit the wider destination
- How collaborating with trade associations, partners and universities can foster data innovation through research
This article is from the online course:
Understanding Data in the Tourism Industry
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