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This content is taken from the Purdue University's online course, Develop Your Cultural Intelligence. Join the course to learn more.

Skip to 0 minutes and 11 seconds Greetings, I’m Chuck Calahan, the lead educator of our course. Congratulations on completing week one. This week we learned about and discussed our experiences with ten cultural values or dimensions. We considered how these cultural values are often found in clusters, or groups. Our goal was to compare and to contrast your own prefered cultural values with the differing cultural dimensions of other cultural groups. Let’s review the ten dimensions. First, individualism places importance on the rights, and goals, of the individual. While collectivism stresses the goals of the group and personal relationships. Second, low power distance emphasizes quality and shared decision making, while high power distance focuses on status, decision making, and is finalized by superiors making the decisions.

Skip to 1 minute and 7 seconds Next, we considered low uncertainty avoidance, which is based on flexibility and adaptability. High uncertainty avoidance seeks predictability in planning. Cooperation looks to collaboration and nurturing family relationships, while competition stands for assertiveness and achievement. The sixth dimension is short term, or success now, with immediate outcomes, versus long term success later. This is based on long term planning. Being versus doing is a quality of life versus meeting goals and staying busy. Universalism emphasizes that rules and standards apply to everyone the same. While particularism considers specifics, exceptions, and unique standards based on relationships. The ninth value dimension was non-expressive communication, which hides feelings, compared to expressive communication which shares feelings.

Skip to 2 minutes and 12 seconds Finally we looked at monochronic value of punctuality versus being on time and keeping work and personal life separate. The polychronic value multitasks, finds interruptions acceptable, and combines work and personal time. As learning reminders, please be sure you’re marking and completing steps as you complete them. Also, please be sure you are entering into discussions with your fellow learners. Some of you may wish to pursue your understanding of cultural dimensions further by going to the cultural intelligence center website and completing the cultural intelligence assessment. This will give you a profile specific to you and identify your specific preferred cultural values. Next week, we will learn about and discuss our cultural intelligence drive or motivation.

Skip to 3 minutes and 8 seconds Our goal next week is to recall and engage in your own interests, drive, and confidence in interacting and adapting to diverse and multicultural situations and individuals.


Congratulations, you completed week one. In this video, Chuck Calahan, the Lead Educator, summarizes our learning this week and looks ahead to what learning occurs in week two.

Coming up in week two

In the second week of the course, we will learn about the first CQ capability - CQ Drive. This will include intrinsic motivation, extrinsic motivation, and self-efficacy.

Check your progress

Now is a good time to visit your personal progress page to see how much of the course you’ve completed. Remember to use the Mark as Complete button to update your progress after you’ve finished each step - you’ll need to complete 90% of steps and upgrade to be eligible for a Certificate of Achievement.

See you in week two!

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This video is from the free online course:

Develop Your Cultural Intelligence

Purdue University

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