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Scientist
Scientist

Authenticity

By definition, authentic means having a claimed and verifiable origin, not counterfeit or copied.

Many products on our shelves make claims to authenticity, but are they really what they say on the label?

The implications of claims to authenticity include:

  1. unique selling point
  2. inflated price

However, for the consumer, being misled on labelling can present risks to human health.

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This article is from the free online course:

Tackling Global Food Safety

Queen's University Belfast