Skip to 0 minutes and 11 seconds The spa and wellness is a growing industry and although it is rooted in ancient traditions, it is still a young and promising field, gaining attention from investors and hotel companies every day. Did you know in 2015 the spa and wellness industry was already an astonishing 3.7 Trillion dollar market and is set to continuously grow over the next decades? What does this mean for the service and product providers in the industry? It means they need to understand the particularities of it and understand how to transform a growing consumer need into a successful business. Do you understand how revenues and costs are put together in financial statements and how this data can help you drive results?
Skip to 1 minute and 1 second Are you comfortable developing revenue management strategies? How about when you need to prepare and interpret your yearly budgets? Of course, we can never forget we are in a service business focused on peoples health and well-being, so any eagerness to drive profits must be balanced by value creation and guests expectations. If you are a Spa Manager or a Spa Director, this course will help you to clearly defend your strategies and involve your team more confidently in the process. In case you are a general manager, owner or asset manager this course will help you make long-term strategic decisions on capital investments, management contracts and how to assess the value of your asset.
Skip to 1 minute and 53 seconds This course is brought to you by Glion Institute of Higher Education. Whatever your background is, we will take you through it with insightful videos, discussions, case studies and industry expert input.
Skip to 2 minutes and 10 seconds I am Mariana Palmeiro, and I have had the opportunity to create spa and wellness business models while working in Asia, North Africa, Middle east and Europe. I look forward to sharing this examples with you and to help you thrive in this industry. This course is your first step to achieving success. I look forward to working on it with you.