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This content is taken from the RMIT University's online course, Online Business: Digital Marketing for Success. Join the course to learn more.
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Next week

Next week, we will investigate earned media and how you can use it to gain exposure for your business, brand, products and services. It’s all about positive third party generated content that can promote your business!

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This article is from the free online course:

Online Business: Digital Marketing for Success

RMIT University