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Welcome to week 2

Welcome to Week 2

This week introduces you to the concept of business planning.

We start by thinking about how to convert your idea into action, and then we walk you through the two step approach of using tools such as the Business Model Canvas by Strategyzer; and a business plan.

We will explain why business planning is important and discuss the contents and focus for your business plan from an external and internal influencing perspective.

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This article is from the free online course:

Online Business: Planning for Success

RMIT University