Weekly study2 hours
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Introduction to the Travel & Tourism Industry: Passport to the World
Develop your passion for travel or a future career in the tourism industry
The travel and tourism sector contributed 319 million jobs to the economy in 2018. Whether you’re planning a trip or looking to work in travel, on this course, you will explore key brands and trends in travel and tourism.
You will learn about the structure of the travel and tourism industry and how it operates. You will learn where people travel, how they get there, and what they do when they arrive. You will also explore hotel and hospitality business strategy, food, and how to harness the power of social media when travelling or working abroad.
Eight industry sectors from the traveler’s perspective, including the structure of the particular sector, trends in the sector, and the kinds of careers available in each sector.
Finding Information and online information sources for trip planning.
Selecting a Destination.
Tools available for making Reservations.
Types of Transportation.
The Accommodations sector of the industry.
The Food sector of the industry.
The fast-growing “Experiences” sector.
The importance of feedback and social media.
Learning on this course
You can take this self-guided course and learn at your own pace. On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.
What will you achieve?
By the end of the course, you‘ll be able to...
- Demonstrate knowledge of how the Travel & Tourism industry is structured.
- Identify the sectors of the Travel & Tourism industry and its customers.
- Collaborate with other learners in sharing experiences in and ideas about the Travel & Tourism business.
- Compare job and career opportunities for planning your future.
- Explore the wide range of careers at each step in the customer journey.
Who is the course for?
This course is for people considering a career in Travel & Tourism or starting a travel related business. The course is open for ten weeks; teachers and individual learners design their own schedules.
What software or tools do you need?
You will only need a computer or tablet or smartphone with internet access. A printer may be useful but is not vital to learning.
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