Learn how to master online communication and personal brand image in the post-pandemic business world.
3,008 enrolled on this course

Duration
2 weeksWeekly study
2 hours100% online
How it works
Power Dressing in the Zoom Era
Improve your brand and business sense in the age of 100% online working
In the wake of the coronavirus pandemic, many businesses have moved to fully online working – meaning more people than ever before are engaged in remote and home working.
This new era brings challenges as well as opportunities. On this course, you’ll learn how to maximise you or your brand’s visual impact, and how to perfect power dressing despite only ever being seen from the waist up.
Identify what’s best to wear in video interviews
You’ll explore how to keep looking as professional as possible on camera, the best job interview outfits, how to dress the room, and how to communicate information with confidence and authority.
You’ll learn these key skills from renowned brand and culture think tank The Hopenclass.
Discover how to look good on Zoom
You’ll examine how to dress for success and boss every meeting or interview with style – even from home.
If you work in a managerial role, you can get tips on how to keep your team’s image consistent, helping morale and boosting sales.
Improve your nonverbal communication skills with Sara Ali
Nonverbal communication is more essential than ever in an age where everything is mediated by screens.
Alongside award-winning image and communications consultant Sara Ali, you’ll learn how to develop your non-verbal skill set, furthering your ability to connect with global customers and clients.
What topics will you cover?
- Adapting business dress for success for video conference presentations
- Time-saving practical tips to boost confidence and sales
- Aligning your personal and business brands
- Awareness of business non-verbal communications
- Presenting with power within the frame of the camera
- Color psychology
- Hair, make-up, and grooming
- Dressing the room (background, lighting, and props)
- Intercultural dress code (messaging and perception)
When would you like to start?
Start straight away and join a global classroom of learners. If the course hasn’t started yet you’ll see the future date listed below.
Available now
Learning on this course
On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.
What will you achieve?
By the end of the course, you‘ll be able to...
- Apply business dressing techniques for success on video conferences
- Explore time-saving and practical tips to boost confidence and sales
- Create a digital persona that aligns your personal and business brands for maximum impact
- Develop an understanding of business non-verbal communications
- Engage your audience/team by presenting with power within the frame of the camera
- Apply colour psychology to your styling, background and dressing choices
- Evaluate intercultural dress codes and their implications for virtual image perception
Who is the course for?
This course would benefit job seekers, sales professionals, team members, leaders, and professionals navigating the new digital era of video conferencing where presentation and awareness of how to dress for success is key.
What do people say about this course?
Highlyrecommended
"Highly recommended to all of my undergrad and MBA students in Entrepreneurship, Leadership, and Management!"
THE course for everyone to win in the remote-work world
"Just like sports, style is all about nonverbal communication. 'Power Dressing in the Zoom Era' is THE course for everyone to win in the remote-work world."
Who will you learn with?
Sara Ali is Head of Culture at The Hopenclass and UK Fashion Mentor of the year 2019. Working alongside Giorgio Armani, she styled Princess Diana, Janet Jackson, the Spice Girls, and CNN newsreaders.
Nuraan Petersen is an Associate lecturer and MA Fashion Futures researcher at London College of Fashion. She has a PGCert Teaching in Higher Education & is an active contributor to fashion discourse.
Who developed the course?
The Hopenclass
The Hopenclass is a cultural and creative space to (un)learn. Our global think tank stands at the intersection of Culture and Academia. We explore interdisciplinary subjects from entertainment, to business, sustainability and art, and how these influence humanity. The Hopenclass values emotional intelligence and soft skills over IQ, and the real world agrees with us.
Ways to learn | Buy this course | Subscribe & save | Limited access |
---|---|---|---|
Choose the best way to learn for you! | $99/one-off payment | $27.99 For the first two months. Automatically renews | Free |
Fulfill your current learning need | Develop skills to further your career | Sample the course materials | |
Access to this course | tick | tick | Access expires 19 Dec 2023 |
Access to 1,000+ courses | cross | tick | cross |
Learn at your own pace | tick | tick | cross |
Discuss your learning in comments | tick | tick | tick |
Certificate when you're eligible | Printed and digital | Digital only | cross |
Cancel for free anytime |
Ways to learn
Choose the best way to learn for you!
Subscribe & save
$27.99
For the first two months. Automatically renews
Develop skills to further your career
- Access to this course
- Access to 1,000+ courses
- Learn at your own pace
- Discuss your learning in comments
- Digital certificate when you're eligible
Cancel for free anytime
Buy this course
$99/one-off payment
Fulfill your current learning need
- Access to this course
- Learn at your own pace
- Discuss your learning in comments
- Printed and digital certificate when you’re eligible
Limited access
Free
Sample the course materials
- Access expires 19 Dec 2023
Find out more about certificates, Unlimited or buying a course (Upgrades) |
Find out more about certificates, Unlimited or buying a course (Upgrades)
Learning on FutureLearn
Your learning, your rules
- Courses are split into weeks, activities, and steps to help you keep track of your learning
- Learn through a mix of bite-sized videos, long- and short-form articles, audio, and practical activities
- Stay motivated by using the Progress page to keep track of your step completion and assessment scores
Join a global classroom
- Experience the power of social learning, and get inspired by an international network of learners
- Share ideas with your peers and course educators on every step of the course
- Join the conversation by reading, @ing, liking, bookmarking, and replying to comments from others
Map your progress
- As you work through the course, use notifications and the Progress page to guide your learning
- Whenever you’re ready, mark each step as complete, you’re in control
- Complete 90% of course steps and all of the assessments to earn your certificate
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