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This content is taken from the UCAS's online course, Smart Advice: Broadening Your Students’ Horizons. Join the course to learn more.

Skip to 0 minutes and 14 seconds Oh, hi! So, I’m predicted really good grades, but I don’t think an Oxbridge university would really suit me. What do you reckon?

Skip to 0 minutes and 32 seconds Good evening. So, whilst I know my daughter loves the arts, I think she needs a proper job! I want her to study law or accountancy!

Skip to 0 minutes and 52 seconds Hi there, so I’d think I’m going to take a vocational course, because it’ll guarantee me a job when I graduate. What do you think?


In this step, we will consider some of the myths about higher education that can impact on students’ engagement with their future options and adversely impact on student choices.

To start, watch this video and note down how you, as an adviser, would respond to each of the three statements made.

We will be discussing these further in the next step and exploring some of the myths and misconceptions which students may have.

There are many influences and preconceptions which frame how young people approach and consider their education and career choices.

Misconceptions about studying at university have a long history and still persist today. For example, some students still believe that only those with high grades in A levels can go to university or that it is only for the rich. As the previous step has shown, the reality is that universities accept many qualifications and levels of attainment. Entrants to university are from all backgrounds. Students include single parents, retired grandparents, young people straight from school or college, as well as career-changers and those who have taken a year out working or volunteering.

We have provided an extra resource which you can download from the link at the bottom of this page which you may find useful further reading if you wish to know more.

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This video is from the free online course:

Smart Advice: Broadening Your Students’ Horizons