Dancing Gold: An approximate measure of Social Impact (Part II)

After one year, the indicators of Dancing Gold are the following:

  Free users Payment users Total Attendance of sessions
Jan 2 5 7 80%
Feb 2 7 9 90%
Mar 4 9 13 90%
Apr 5 10 15 90%
May 5 12 17 90%
Jun 5 12 17 90%
Jul 5 13 18 80%
Aug 5 13 18 60%
Set 6 17 23 90%
Oct 6 19 25 90%
Nov 6 20 26 90%
Dec 6 20 26 70%



  On registration 3 month 6 month 1 years
Value of perceived loneliness (average of all the responses) 4 3’5 3 2’5
Value of perceived health (average of all the responses) 3 2’5 2’5 2’5
How many times do you go to the doctor in one year? 0-1:50%
2-3: 30%
4-6: 20%
0-1:50%
2-3: 40%
4-6:10%
0-1: 60%
2-3: 30%
4-6: 10%
0-1: 60%
2-3: 30%
4-6: 10%
How much do you spend in medication every month? 150m.u. 140m.u 130m.u 130m.u



  • Given the number of users, and the answers provided during the first year, there have been 10 visits less to the doctor, that is a saving of 1,000 monetary units per year (assuming a cost per visit of 100 m.u.).

  • The users of the service have saved 200 m.u. in medication this year.

  • Additionally, we know that the costs have been the following:

  • Rent: 400 m.u.
  • Management and coordination of volunteers: 500 m.u.

SROI is the ratio of impact to inputs.

Therefore SROI = Impact / Inputs = 1,200 / 900 = 1.33:1

This means that during the first year, every monetary unit invested in Dancing Gold has had a social impact of 1.33 monetary units.

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