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Skip to 0 minutes and 9 secondsHello, my name is Donato Masi, and I am an Assistant Professor of Supply Chain Management in WMG. My research is focused on the role of supply chains in the circular economy. Managing product returns is a key activity to run a supply chain, and producers are increasingly responsible for the entire lifecycle of their products. Instead of being landfilled, product returns can generate value through practises such as refurbishing or recycling. Learners will be able to make better choices regarding used products. For instance, they will be aware of the wrong behaviours related to recycling, or they will know when the purchase of a furbished product can be convenient.

Skip to 0 minutes and 52 secondsEach block covers an alternative strategy for the management of product returns, and the last block presents the idea of circular economy. Each block has articles and videos that Learners should read and view. We also ask that Learners get involved in some discussion boards. Indeed, everyone has to make some decisions related to product returns, such as to recycle or not something, or to purchase or not a refurbished product. I hope that you will enjoy the week.

Welcome to Week 6

During week 6 we are going to discuss the potential uses of product returns and the emerging idea of Circular Economy.

This week your tutor is Donato Masi. Donato is an Assistant Professor of Supply Chain management in WMG and focusses his research on the role of supply chains in the Circular Economy.

How does this week fit into the overall course?

Managing Product Returns is a key activity to run a supply chain, and producers are increasingly responsible for the entire life-cycle of their products. Instead of being landfilled, product returns can generate new value through processes such as reusing, recycling or refurbishing.

What will learners be able to do differently at the end this week?

Learners will be able to make better choices regarding used products. For instance they will be aware of their wrong behaviours related to recycling and they will know when the purchase of a refurbished product can be convenient.

How is the week structured?

Each section this week covers an alternative strategy for the management of product returns and the last block presents the idea of Circular Economy

How would you like learners to engage?

We’ve curated videos and articles this week that learners should watch or read. We also ask that learners get involved in the discussions and engage with each other to share experience and differing views. In these discussions, learners should critically reflect on their personal experience, since everyone has to make decisions related to used products, such as recycling or not or purchasing a second-hand product instead of a new one.

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This video is from the free online course:

Supply Chains in Practice: How Things Get to You

The University of Warwick