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This content is taken from the The British Film Institute (BFI) & Into Film's online course, Teaching Literacy Through Film. Join the course to learn more.

Skip to 0 minutes and 1 second Persuasive language. Hi, I’m Louise. And I’m Emma. Today, we’re going to tell you all about using persuasive language. Emma, I’m going to sell you something that will change your life. Oh, great, OK. Are you ready to be blown away?

Skip to 0 minutes and 26 seconds OK. This is the best product you will ever, ever use, and let me tell you why. It’s made from natural materials. Wow. It’s 100 per cent recyclable, and it is fun, fantastic and fabulous. Wow, I love all those things. And all this could be yours for just the most amazing price of just 99p. That’s right, just 99p, because paper pleases people.

Skip to 1 minute and 4 seconds Thank you for watching persuasive language. Oh, and can I buy some paper? Oh, sure. That will be £137.

Record and Playback exemplar 1: persuasive language

Your pupils can create simple Record and Playback films that can be shared with other members of your class or even school community. Films that can act as a research tool, revision text or pupil led plenary.

Record and Playback films can be added to your school website for parents to watch and for pupils to reflect on when doing their homework.

For the above video pupils were tasked with creating a short film that highlighted the main characteristics of persuasive language. You can see that the end result is something that the teacher can not only use in the class environment for years to come but will also act as clear evidence of these pupils’ understanding of the topic of persuasive language.

How would you use this type of simple set up to illustrate a curricular topic?

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This video is from the free online course:

Teaching Literacy Through Film

The British Film Institute (BFI)

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