Create a Fitness Business that has a Culture of Raving Fans!
It costs 6 times as much to get a new client as it does to keep the ones you already have!
What are your retention based strategies – how can you keep the clients you have, keep your programs and business fresh, even value-add to clients who already love what you do, trust you as a trainer and pay you more for other services, programs and ‘buy into’ that sense of belonging.
Create a fitness business that has a culture of raving fans!
If you can establish a fitness community within your fitness business, you can nurture an environment that has a sense of belonging as a place where your members feel part of the movement. Events in your club/business helps your members form connections to each other, the staff, the programs and the ‘tribe’, then these clients and members are invested in more than a gym or their fitness.
You can create a Fitness Business that is truly part of your client’s lives, with some really simple steps and most of them are FREE!
Remember, your clients may cancel a membership, but they won’t cancel a relationship!
Personal Trainer's Toolkit: Building a Fitness Community, Client Retention for Trainers
Personal Trainer's Toolkit: Building a Fitness Community, Client Retention for Trainers
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