Examples of actions

In this activity, we’ve explored the pivotal role businesses, universities, and schools play in addressing the climate crisis. These institutions are uniquely positioned to drive systemic change by rethinking their operations, facilities and products. 

Let’s look at some inspiring real-world initiatives demonstrating how some of them are already stepping up to reduce their emissions. 

Patagonia 

Patagonia, a global outdoor apparel company, is a pioneering example of how even a large, competitive business can orient itself towards serving first and foremost a social or ecological purpose. Patagonia is, in its own words, “in business to protect our home planet”. Specifically, Patagonia is committed to sustainable materials, fair labour practices, repairing rather than replacing gear, and encouraging customers to buy only what they truly need. And perhaps most importantly, the company devotes 1% of its sales and 98% of its profits exclusively to support climate action and environmental protection.

Patagonia thus largely acts like a not-for-profit business (using profits for social or ecological purpose rather than for enriching shareholders), even though it is technically a for-profit business. Indeed, Patagonia founder Yvon Chouinard wants to use the company to change the way business is done in general:

“If we could do the right thing while making enough to pay the bills, we could influence customers and other businesses, and maybe change the system along the way.” 

MONDRAGON Corporation (Spain)

The Lucas Plan (United States)

Project Drawdown (global)

Green School Bali

GLS Bank (Germany)

Science for the People (global)

Have your say

Thinking about these initiatives, take some time to reflect on their impact and relevance using the following questions:

• Which of these examples or campaigns do you find most inspiring, and why?
• What lessons from these examples could you apply in your community, workplace, or institution?
• How do these initiatives demonstrate the interconnectedness of climate action with social justice, education and economic transformation? 

Share your responses and discuss with other learners in the Comments section.