Gender and transport data: Columbia
In our fifth expert interview, we delve deeper into the intersection of gender and transport, shifting the focus from India to Colombia.
Juan Esteban Martinez Ruiz, an expert with Cities Forum, engages in an insightful conversation with Carolina Martinez, the General Manager of La Rolita, a pioneering public bus company in Bogotá. The interview covers crucial aspects of data collection and its role in making public transport more gender-responsive.
Carolina explains the types of data collected at La Rolita, such as rider demographics, service usage patterns, and feedback on safety, particularly from women passengers. She highlights how this data is gathered through surveys, ticketing systems, and direct passenger feedback.
Additionally, the interview touches on the unique challenges faced by La Rolita’s large number of female bus drivers. Carolina elaborates on how specific data was collected to address these challenges, leading to tangible changes like additional washrooms, improved lighting, and the installation of CCTV cameras, all aimed at creating a safer and more comfortable work environment for women in this profession.
This data-driven approach illustrates how La Rolita is setting a progressive example in public transport by actively responding to the needs of women passengers and employees alike.
Suggested links
- Reshaping Bogotá’s public transportation with zero-emission and gender focus: a summary on the La Rolita case (TUMI).
- Colombia’s Women-Led Electric Bus Fleet Is Reshaping Bogotá’s Public Transit
Data Fundamentals for Sustainable Mobility
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