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Welcome and Learning Outcomes

Welcome and learning outcomes
Hello and welcome to Week 1 Build Brand Awareness with Paid Ads, Analytics, and Monetisation: Paid Ads.

By the end of this week you will be able to:

*Learn the benefits of Instagram ads vs organic content

*Identify the ad formats available on Instagram

*Use Facebook Ads Manager to set up your own paid ad campaign in Instagram

*Understand how to create effective ads using the different formats available: Feed, Reels, Stories

*Determine your correct ad budget and select daily or lifetime schedule for your ad

We look forward to seeing you achieving your goals using your paid ads strategy!

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Build Brand Awareness with Paid Ads, Analytics, and Monetisation

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