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Welcome and Learning Outcomes

Welcome and Learning Outcomes
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Hello and welcome to Week 2 of Setting Up Your Instagram Profile for Business and Marketing: Strategy and Algorithm.

By the end of this week you will be able to:

*Create your own buyer persona to inform your strategy

*Complete competitor analysis with competitor analysis template

*Identify three types of content: created, co-created and curated

*Determine how a post is processed by the Instagram algorithm

*Identify the factors that influence ranking

*Understand the algorithm for Feed, Reels, and Explore page

© socialmediacollege
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Setting Up Your Instagram Profile for Business and Marketing

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