Welcome and Learning Outcomes
Hello and welcome to Week 2 of Setting Up Your Instagram Profile for Business and Marketing: Strategy and Algorithm.
By the end of this week you will be able to:
*Create your own buyer persona to inform your strategy
*Complete competitor analysis with competitor analysis template
*Identify three types of content: created, co-created and curated
*Determine how a post is processed by the Instagram algorithm
*Identify the factors that influence ranking
*Understand the algorithm for Feed, Reels, and Explore page
Setting Up Your Instagram Profile for Business and Marketing
Setting Up Your Instagram Profile for Business and Marketing
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