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Multi-level/multiple sources of data collection

Multi-level/multiple sources of data collection

By the end of this video, you will have a good understanding of what is the multi-level / multiple source of data collection and how can you use it.

After watching the video, do you know how to collect data from multiple sources? Why does Prof. Qu say using multi-level/multiple sources to collect data is a good way to reduce the impact of common mass variance?

Please feel free to leave a comment in the discussion area.

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Research Methods in Tourism Studies

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