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Microinsurance: where to start?

Video on the different types of microinsurance products presented by Craig Chruchill from the International Labour Organization.

Craig Churchill is probably the most well-known expert on micro-insurance, partly due to the publication of his book “Protecting the poor: A microinsurance compendium”.

In this video, he will share with us what he would do if he had to launch a new microinsurance product in a microfinance institution, where he would start and which type of microinsurance product he would favor. The idea here is to provide you with a more practical perspective on the business of social enterprises.

Before watching this video, I want you to think about the different types of microinsurance products. We have just seen some key challenges faced by MFIs willing to offer microinsurance.

Imagine you are hired by a MFI to think about a potential new microinsurance product.

How would you start?

Which type of insurance product do you think is the easiest to start with?

You can discuss this in the comments section!

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Commercialization of Social Enterprises: Stemming the Tide of Mission Drift

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