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Understanding your Assignment brief

Understanding your assignment brief

Your assignment

Check your understanding of international business strategy. In the next step you will be asked to submit your answers to the follow Task Prompts found below.

Assignment Requirements

This assignment is in 3 tasks. In the submission step you will see Prompts to submit 3 different tasks.

Task Prompt 1: What are the motives that cause firms to pursue international strategy?

You will be graded on the following criteria:

Has the learner identified motives causing firms to pursue international strategy?

0 points – The learner has not identified any motives

1 point – The learner has identified at least one motive

Task Prompt 2: What are the benefits and risks of internationalisation?

You will be graded on the following criteria:

Has the learner identified benefits of internationalisation

0 points – The learner has not identified any benefits

1 point – The learner has identified at least one benefit

Has the learner identified risks of internationalisation

0 points – The learner has not identified any risks

1 point – The learner has identified at least one risk

Task Prompt 3: What are four different types of foreign market entry mode? Describe each.

You will be graded on the following criteria:

Has the learner identified four foreign market entry modes and have they described them?

0 points – The learner has not identified any foreign market entry modes

1 point – The learner has identified one foreign market entry modes

2 points – The learner has identified two foreign market entry modes

3 points – The learner has identified three foreign market entry modes

4 points – The learner has identified four foreign market entry modes

A maximum of 7 points are available. You’ll use the same to grade your peers’ work.

The next step is where you’ll submit your responses to these task prompts. You need to submit them all at the same time, so don’t start until you’re ready. You may choose to actually draft your work there, but you may wish to work offline or in a separate tab or document to perfect your ideas before you submit and share with your course peers.

Please note – you’ll be Prompted to give your assignment an overall descriptive title. It’s your chance to get creative, or you could keep this simple and descriptive.

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Strategic Goals: How to Master Corporate Strategy

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