Once you have thought about your social media marketing strategy you will want to start thinking about how you can go about achieving this. The possibilities of what you could …
As with all forms of digital marketing, measuring the success of your social media programme is important as it shows you how successful a campaign is and if it is …
In this step, we will look at the importance of combining different digital marketing techniques into an integrated campaign and some of the benefits that can be gained from this. …
The evolution of cookies is closely connected to PPC advertising. As internet browsers introduce tighter controls on the use of cookies, it is expected that digital marketers will have to …
Content marketing is a marketing strategy where content owners produce and share relevant and valuable online content such as videos and social media posts, with the aim of stimulating interest …
A well thought out social media strategy is the cornerstone to any great social media campaign. This would typically consist of your social media goals, the ways in which you …