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Factors in dispute resolution

Before a franchisor finalises their selection of a dispute resolution method, it pays to consider what they want out of the dispute: Do they want to stay in business with …

Exit strategies

Master franchisees, area developers and franchisees have a clear end point for their involvement with a brand – the date when the term of their agreement expires. For unit franchisees …

What causes franchise disputes?

Franchise relationships are formalised through contracts. These are known as ‘relational contract’ and are left incomplete on purpose. This is because it is impossible for either party to know all …

How are disputes resolved?

Ideally disputes are resolved as inexpensively, quickly and finally as possible, with both or all parties achieving a result they can live with. It goes without saying that the best …

Intellectual property

“At the heart of every franchise agreement is a trademark licence” (Meiklejohn, 2013). “Intangible assets, also referred to as intellectual properties (IP) have become the most valuable assets of the …

Protection of intellectual property

The protection of intellectual property is an issue that should be of primary concern for a franchisor when expanding overseas. Important considerations centre on trademarks, copyright, confidentiality agreements, registration and …

Real and personal property

Real property is land and buildings and the items that are permanently fixed to the building. This might, for example, be the glass shop front. It does not include things …

Franchise structures

There is a range of possible business structures through which to expand a franchise. This section explores the features of each option – and clarifies why one option could be …

Expansion strategies

Research shows that franchisors approach expansion in three different ways. They may build their business to be strong at home and then only consider expanding when the domestic market is …

Brand due diligence

Due diligence is doing your homework before you finalise a commitment. As Canadian Les Stewart has noted, ‘Much of the marketing of systems is the “putting to sleep” of the …

International franchise regulations

In this video Dr Jenny Buchan will address the important legal considerations when expanding into a foreign country. Each country has its own approach to regulation of the franchise model. …

Building and protecting the brand

In the first scenario, Brian and Michelle decided on a name for their business and now they need to follow through with development of their brand image with a focus …

Comparison of business models

Business Expansion Models There are a range of options available for a business wanting to expand overseas, these include: organic growth agency arrangements distributorships licencing However, if the business wants …
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