Ways to find a good research question
In this video, you will learn six ways to find a good research question, which can help you find research inspiration from multiple sources. Social research is paying more and …
Course: Research Methods in Tourism Studies
What is a good research question?
In an academic world, raising a good research question is always the first step for starting a meaningful research. In this video, you will learn the criterias a good research …
Impact of information technology on hospitality and tourism research
By the end of this video, you will have a good understanding of the influence of information technology on hospitality and tourism research. After watching the video, could you please …
The meanings of destination: a Q method approach
Q method bridges qualitative and quantitative research by combining the mathematical rigor of quantitative method with the interpretive component of qualitative method. The role of the researcher is different in …
Philosophical bases of the two approaches
Welcome to week 2. In this week, you will meet two new educators, Professor Scott McCabe and Dr. Fan Daisy. Professor Scott McCabe is the editor in chief of Annals …
The starting point: question
In this video, you will know what research question is, what research topic is and the types of scientific research. What are the characteristics of research questions in social science …
A review of hospitality research
This week focuses on the emerging issues in tourism and hospitality research. Under the guidance of Professor Qu Hailin and Marriana Sigala, who are new educators of our course, you …
Common literature search database
In this video, we will share with you about relevant websites for literature search. By the end of this video, you will have a better understanding of different literature databases. …
Common literature retrieval method
By the end of this video, you will have a good understanding of the normal methods of retrieving the literature. While watching, you may find something useful for your own …
Sustainable tourism development (2)
By the end of this video, you will have a good understanding of the procedures of developing a good measurement from Dr. Fan Daisy. Are you familiar with the procedure …
Sustainable tourism development (1)
By the end of this video, you will have a good understanding of how to use mixed method to measure social and economic sustainable tourism from Dr. Fan Daisy. Do …
Types of experiments
By the end of this video, you will have a good understanding of all types of experiments and know how to do a vignette experiment from Professor Qu Hailin. Have …
Eye tracking experiment
By the end of this video, you will have a good understanding of eye tracking experiment and how to do an effective experiment step by step from Professor Qu Hailin. …
Neuro marketing
By the end of this video, you will have a good understanding of the proper use of neuroscientific methods to measure tourist reactions from Professor Qu Hailin. Is there any …
Virtual reality
By the end of this video, you will have a good understanding of how to use virtual reality techniques to know tourists’ perceptions from Professor Qu Hailin . Do you …