Hannah Watts

Hannah  Watts

Recent gradute of MSc Digital Marketing at Uni of Soton. Previously studied BA (Hons) Media Culture & Production. Work includes design & development of open online courses at SolentUni.Tweet @wattshan

Location Southampton

Activity

  • Very useful glossary, thank you.

  • Hi Ioana, thanks for your feedback. I'm pleased you think so. Do you have any plans for using web analytics tools in the near future? Hannah :)

  • Hey Magda, thanks for sharing your experience of using Periscope. It's interesting to hear of the different ways it's being put to use. Hannah :)

  • Hey Tim, thanks for sharing this. Here's the link for anyone who might be interested. https://www.futurelearn.com/courses/anthropology-social-media Hannah :)

  • Thanks for sharing this Ana!

  • Thanks for sharing your thoughts Emilia, it was interesting to read this. I do agree, especially the part where you say 'pay attention to what is around us' - I am very conscious of this now! Hannah :)

  • Hey Michael, take a look at this link. You might find this infographic useful. If you scroll down, there's a section on 'the basics' - that will guide you through the process. http://blog.hubspot.com/marketing/twitter-hashtag-tips#sm.0001fod3x92tufllpr62e0kjy7cep Hope that helps. Hannah :)

  • Hi Fred, there's lots of useful resources out there to help you understand web analytics - once you start exploring it in more detail, I'm sure you'll soon start to get to grips with it. Try taking a look at the videos offered by Google too. https://www.youtube.com/user/googleanalytics Hannah :)

  • Welcome Cheryl, thanks for sharing your reasons for joining the course. I hope you enjoy speaking with the other learners throughout this course, by doing so you'll get so much more out of it. Hannah :)

  • Hello Ghada, welcome. Great to have you here. I hope you find the content here useful. What area of work are you currently in? Hannah :)

  • Welcome Angela, lovely to have you here. I hope you enjoy working through the content. Any questions just let us know. Hannah :)

  • Hi Judy, to answer you question - you cannot save the course but you will be able to access it for a period of time once the course has finished. However, to give you an indication of how long that might be - I can still access a course and all its material from one year ago. Although, to be on the save side I would download as many of the document as possible...

  • If you're looking for more, we have a Web Science MOOC starting on Monday (7/11), and another on the 'Power of Social Media' kicking off on the 21/11. Direct links can be found in Step 3.19. Hannah :)

  • Remember the game SimCity? Check out this article which explores how architects and planners brought up on SimCity are thought to be using the principles of gaming to encourage sustainability. https://www.theguardian.com/sustainable-business/2016/jul/13/simcity-legacy-smarter-cities-when-urban-planners-play-for-keeps Hannah :)

  • Hey Pau, as you raised Amazon as an example here - I thought it might be worth popping this article over to you. It's an interesting read on how incentivised reviews are thought to be warping Amazon’s product star ratings. Take a look and see what you think. https://www.theguardian.com/technology/2016/sep/20/incentivised-reviews-amazon-product-star-ratings...

  • Thanks for your feedback Maria, I will certainly pass this over to the rest of the team. Hannah :)

  • Hey Jarne, welcome. Thanks for your introduction. I hope you will enjoy the course and all it has to offer. Have fun :) Hannah

  • Thank you for your feedback Nadezhda, this is really helpful. I will pass this on to the rest of the team. Hannah :)

  • Oh Sarah, just spotted a post from Ashley one of the other course mentors - it might be worth exploring this too - https://www.futurelearn.com/programs/big-data-analytics.

  • Hey Tineke, thanks for sharing your reasons for wanting to join the course. I'm really pleased to hear how enthusiastic you are about digital marketing and all it entails. Hannah :)

  • Hey Sarah, fantastic. There's been lots of interesting discussions taking place regarding data analysis; hopefully you'll have some really useful information to share. Hannah :)

  • Hey Julia, I think that's an excellent idea. I'm sure you'll have lots here to keep you occupied. I hope the knowledge you gain will be useful for your career. Hannah :)

  • Hey Tony, pleased you've joined us. I hope you enjoy working through the course content. Getting involved in course conversations are a great way to get the most out of the course. I hope you'll be able to share advice with your fellow learners too! Hannah :)

  • Hey Denzil, thanks for joining us. What profession are you currently working in? Do you hope this course will help progress your career or is this purely for fun? It sounds like you have a clear idea about what you'd like to get out of it, have fun! Hannah :)

  • Hey Tassos, lovely to have you here. Fab to hear you're from an educational background. If you enjoy the course, perhaps next time you can encourage your students to take part and discuss some of the activities in class too! Hannah )

  • Hey Anna, you're right! Don't worry at all about joining late. There's still lots going on here and plenty of conversations to get involved it. Take your time and work through the content at your own pace, enjoy it! Hannah :)

  • Hey Michael, don't forget you can download the glossary too - it'll be useful to keep this nearby. Hannah :)

  • Welcome Johanna, this is certainly a great place to start building your knowledge on digital marketing. I hope you enjoy working through the material. Hannah :)

  • Hey Jeffrey, fantastic! It's a great idea to run this course alongside your studies. I hope the content you discover here can be put to good use in the classroom too! Hannah :)

  • Hey Alan, welcome to the course. Don't worry at all about joining late, there's still plenty of activity taking place across all areas of the course. Get chatting! Hannah :)

  • Hi everyone, I've read some really interesting comments below. Your conversations got me thinking about an interesting post I discovered by HubSpot back in September. It delves deeper into the meaning of 'digital marketing analytics', and highlights why some marketers might be going wrong when it comes to making effective use of the data we have available to...

  • That's very true Joe, I agree. Thanks for adding this link to the conversation thread. Hannah :)

  • Hello Chenyse, thanks! I'm pleased you've shared this example as it demonstrates how monitoring and acting upon data gathered by marketing analytics can be useful for all businesses, regards of the product or service it sells. Hannah :)

  • Thanks for the feedback Patsy; I am certain this is a feature the team would explore in the near future. It would most definitely be a worthwhile addition. Hannah :)

  • Thanks for sharing this useful link Patsy. Hannah :)

  • Hi Simon, pleased to hear it. I'm glad this course enabled you to explore the concepts in more detail. What's next for you? Are you going to be putting any of these concepts to use at work? Hannah :)

  • Hey Firly, wow! Thanks for sharing this with us, sounds fantastic. This is a great starting point for you - I am certain you're going to find the content here very beneficial. Hannah :)

  • Welcome Caro, great to have you here. Signing up to this course as a way of helping you to improve your english is a fantastic idea. I hope the course content will inspire you to further develop your understanding of digital marketing too. Good luck. Hannah :)

  • Hello Sanjay, thanks for joining us. I was delighted to read that you're looking forward to discovering the opinions of others - joining in discussions and raising points yourself is a great way to get more from the course. I hope you'll be able to use some of what you discover here in-class too. Hannah :)

  • Hi there Marc, how exciting. I hope everything is going well in Moscow. I'm pleased you've decided to sign up for this course alongside you're studies - it will certainly be of benefit to you. Best of luck. Hannah :)

  • Hey Ashlee, welcome to the course. I hope you find the content here useful. Hannah :)

  • Hi Bhupendra, thanks for all of the suggestions! Hannah :)

  • Hello! I'm pleased you have found this list useful. It's a good idea to download the PDF or save this page to your bookmarks - that way you'll always have it to hand. Hannah :)

  • Hey Natalie, thanks for sharing this. It's not something I was aware so I carried out a quick google search, here's a link to the story reported by The Guardian.
    https://www.theguardian.com/technology/2016/jan/06/the-internet-cant-stop-watching-this-livestream-of-people-trying-to-cross-a-puddle Hannah :)

  • Hey Raid, thanks for sharing your feedback. Yes, certainly - we have that in place for you. Hannah :)

  • I enjoyed reading your post Natalie. I particularly liked your your last point, it's important we remember how complex us humans really are! Hannah :)

  • Hi Siddiqah, thanks for sharing your interesting viewpoints here. Hannah :)

  • Welcome Jude, getting involved in conversations with others is a great way to really get the most out of the course. I hope you enjoy it and all it has to offer. Hannah :)

  • Hey Jo, lovely to have you here. Great to hear you are taking this course to help inform the work you are currently doing. What social media platforms do you currently use the most for these businesses? Hannah :)

  • Welcome Sarah, joining this course is a great idea to help bring you up to speed on current trends! I hope you find it useful. Have you worked on many online courses before? Hannah :)

  • Wow, how exciting Dawn. I hope you will find the course content valuable for your business needs. There's lots of fantastic learners on here from all walks of life that should be able to offer you some really useful advice too. Good luck with your business. Hannah :)

  • Welcome Nadia, I hope you enjoy working through the course content. Hannah :)

  • Hello Sultan, welcome to the course. It's fantastic to have you here. Are you currently in a media/marketing related role? Hannah :)

  • Welcome! I hope you enjoy working through the content over the next few weeks. Working on an online course alongside your studies is certainly a good idea! I'm sure it will inspire you work in-class too! Hannah :)

  • Brilliant, thanks for the follow up Breanne. It's useful to hear a range of viewpoints on these particular devices. Hannah :)

  • No problem at all Patrick, we'd rather have your feedback than nothing at all. The important thing is, we can use it to help us to improve for the future. Thank you! Hannah :)

  • Hi Laura, wise words. I agree. You certainly need to know what you are tracking and why if you really want to make a difference. So, is Periscope something you think you will use yourself in the future or just make more use of as a viewer? Hannah :)

  • Hi David, fantastic! Now sounds like the perfect time to push ahead with your marketing initiatives, best of luck with everything. Are you blogging about the journey? I think parents would enjoy engaging with regular short updates about what you're doing. Hannah :)

  • Hi Famke, welcome. Are you currently studying for your undergraduate degree? There's lots of influential learners on the course so I'd really recommend taking the time to connect with people - you'll get so much more out of it. Enjoy! Hannah :)

  • Welcome Daniel, it's great to have you on board. It sounds like you often take online courses, is that right? If so, which ones have you signed up to in the past? Hannah :)

  • Hey Lindsey, I think that's a great idea. After a few weeks here - I'm sure you'll feel a lot more confident and hopefully you'll leave bursting full of new ideas to try out too! Hannah :)

  • Hi Simon, welcome. Thanks for sharing this information with us. I'm pleased you've signed up to the course - I think the content will come in very handy. Perhaps, this is something that in the future you can suggest your students take part in too. Hannah :)

  • ''Look before you leap', I like that Felicity!

  • Hannah Watts made a comment

    Hi MOOCers, you might want to check out this post from eConsultancy '10 of the best digital marketing stats we've seen this week' - it's worth a quick scan, there's certainly some interesting ones in there. https://econsultancy.com/blog/68437-10-of-the-best-digital-marketing-stats-we-ve-seen-this-week-2/ Hannah :)

  • Really pleased to hear you've found them useful! Here's another, more recent article you might find interesting - I thought it was fascinating to see how the brands here share their Christmas 'stories'. https://econsultancy.com/blog/68447-12-examples-of-early-christmas-marketing-from-online-retailers/ Hannah :)

  • Hi Sejal, pleased to hear it! Was Periscope something you were familiar with before this course? Do you have any ideas for its use? Hannah :)

  • Wow, thanks for sharing your experiences Breanne; it sounds like you're an avid user of technology to support your enthusiasm for fitness. Fantastic! Is this something you have been doing for some time now or is it all fairly new to you? How did you first get into using these technologies? Hannah :)

  • Hi Joe! That's a page I've not seen before - thanks for sharing. It's certainly an eye opener and can certainly teach marketers a lesson or two! Hannah :)

  • Hi Ijeoma, thanks for sharing your thoughts - I'm pleased to hear you enjoyed hearing from the students studying on campus. They're be another video recorded this Friday to reflect on Week 2, so look out for that one too. Hannah :)

  • Hi Patrick, I am sorry to hear this. I will make sure I pass on your feedback. Thank you.

  • Hi Shirley, lovely to have you involved in the course. I'm certain you're going to find the content here useful. Be sure to engage in conversations with the other learners too, you'll find that ever so beneficial! Hannah :)

  • Welcome David, thanks for sharing your reasons for wanting to join this course. This sounds like an very interesting mission - can I ask what you've tried so far? Hannah :)

  • Hi Anna, welcome to the course. It's great to have you here. We'll look forward to you sharing your expertise with the other learners too. Hannah :)

  • Hi Andrew, no it doesn't unfortunately but it's a very good suggestion. I will pass this onto the rest of the team. Thank you, Hannah :)

  • Hi Elena, thank you for the suggestion. I'll pass this onto the team. Hannah :)

  • Hi Martha, certainly. I would say this is an excellent way to increase your knowledge on digital marketing. Thanks for sharing! Hannah.

  • A great post Antonio, thank you.

  • An interesting discussion thread. Please do tell me more about 'personal contact without apps' Melina - I'm intrigued. Hannah :)

  • Hi Raid, excellent. I'm glad this is a useful way of helping you remember the knowledge you have gained during the week. Pleased to hear it. Hannah :)

  • Thanks Vincent and Joe for sharing these examples. Hannah :)

  • Hey Jenny, that's fantastic news. Can I ask what your area your new business is in? I hope the course helps you to progress! Hannah :)

  • Welcome Patrick, don't worry at all about joining the course late. Feel free to work through the material at your own speed - you'll find the other learners are all at different points in the course. Enjoy! Hannah :)

  • Hi Ashleigh, welcome to the course. I'm certain this course will be of great benefit to you. Be sure to engage in conversation with the other learners, you'll find it most useful. Hannah :)

  • Hi Felicity, I'm really pleased to hear this. It's important that learners feel they are challenged and encouraged to engage and interact with the content and discuss thoughts and findings with others. Keep up the good work. Hannah :)

  • Hey Joe, thanks for sharing your thoughts. Some excellent suggestions there. You're right, there's always room for more basic brand awareness activities - a simple task that is often forgotten or overlooked. Hannah :)

  • Hi Jean, thanks for your comments. I noticed you said 'yet', are you thinking about investing in a tablet or a music device? Do you currently have a smartphone? I'd be interested to find out more. Hannah :)

  • Hey Laura, it's wonderful to have you here! I hope you enjoy working through the course content. There's lots of fabulous learners here on the course who will be keen to share and discuss their passions for marketing with you. Hannah :)

  • Welcome Kerstin, I'm pleased that you have chosen to explore this course - I hope it can provide you with some useful resources for use in your industry. Are you currently doing much in the way of digital marketing? Hannah :)

  • Hi Shirlee and Teresa, an interesting post there Shirlee. I'm pleased you've shared your experiences to help others relate to this - it can be tricky to craft an easy-to- read, quick to digest blog post. Check out this post about tackling content creation stresses, there's some tips inside you might find useful....

  • Wise words Lee!

  • Hi Lolita, welcome to the course. It's great to hear you are looking to start up an online business. I am certain this course will provide you with the confidence you need to really get going. Hannah :)

  • Hi Bud, it's great to hear you have enjoyed the visually engaging elements of the course. I hope your enthusiasm continues. Hannah :)

  • Hi Holly, thanks for sharing your thoughts on this week. I'm really pleased to hear this. Have you been a part of many MOOCs before? If so, how do we compare? Hannah :)

  • Hi Antonina, thanks for joining us! I think you'll find this course ever so valuable for bringing you up to speed on the latest marketing trends. I hope you enjoy it. Hannah :)

  • Hi Charl, welcome! It's great to have you here. I hope you enjoy working through the course material. We'll look forward to you sharing your expertise with the other learners. Hannah :)

  • Hi Tony, thank you for sharing your reflection. Sounds like a very practical discovery! Hannah :)

  • Hi Katherine, thank you for sharing your findings from this morning - very interesting. You're right though, not knowing your customer can have many adverse impacts upon an organisation. Empathy plays a key role here. Hannah

  • Hi Jude, our conversation reminded me of an article on how the brand L'Oréal uses social media to increase employee engagement. It may be of use to you because the article's author previously worked in higher education. The article uses lots of Twitter examples too!...

  • Hey Magda, allowing our MOOCers to visualise the virtual community was exactly what we wanted to achieve - I'm pleased you found this useful. It's incredible to see people from all over the world gather together to share a passion for DM. Enjoy week two :) Hannah.

  • Thanks for your feedback, Maroussia. Glad to hear you are making use of the downloads! Hannah :)