Build product management skills as you learn how to plan, develop and manage a successful and user-focused digital product.
11,479 enrolled on this course

Duration
4 weeksWeekly study
3 hours100% online
How it works
Digital Product Management
Get digital product management training for the modern workplace
As technology evolves, the role of the modern digital product manager is becoming more than assessing market data, creating requirements, and managing the hand-off to sales and marketing.
On this course, you’ll learn how to charter a direction and create a successful working environment for all involved in product success.
You’ll discover how to dive into your data to better inform your product decisions and develop deep insights into customer motivation and experience.
You’ll also identify and assess various product management tools for managing existing products and exploring new ideas.
What topics will you cover?
- How to successfully manage your product
- How to focus your work using modern product management methods
- How to manage new products and explore new product ideas
- How to manage and amplify existing products
When would you like to start?
Start straight away and join a global classroom of learners. If the course hasn’t started yet you’ll see the future date listed below.
Available now
Learning on this course
On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.
What will you achieve?
By the end of the course, you‘ll be able to...
- Investigate how to create the actionable focus to successfully manage your product
- Develop the skills to focus your work using modern product management methods
- Explore new product ideas and how to manage new products
- Identify how to manage and amplify existing products
Who is the course for?
This course is designed for anyone interested in a career in product management.
It is also extremely relevant for anyone already working in product management who’d like to build on their professional skills.
What software or tools do you need?
Some familiarity with software development and product management is helpful, but not required.
Who will you learn with?
I've been an entrepreneur (5x) and intrapreneur (1x). Currently teaching @DardenMBA and coaching product teams. Keynote speaker in all my inner monologues. Site: Alexandercowan.com
Ways to learn | Buy this course | Subscribe & save | Limited access |
---|---|---|---|
Choose the best way to learn for you! | $129/one-off payment | $27.99 For the first two months. Automatically renews | Free |
Fulfill your current learning need | Develop skills to further your career | Sample the course materials | |
Access to this course | tick | tick | Access expires 4 Jan 2024 |
Access to 1,000+ courses | cross | tick | cross |
Learn at your own pace | tick | tick | cross |
Discuss your learning in comments | tick | tick | tick |
Tests to check your learning | tick | tick | cross |
Certificate when you're eligible | Printed and digital | Digital only | cross |
Cancel for free anytime |
Ways to learn
Choose the best way to learn for you!
Subscribe & save
$27.99
For the first two months. Automatically renews
Develop skills to further your career
- Access to this course
- Access to 1,000+ courses
- Learn at your own pace
- Discuss your learning in comments
- Tests to boost your learning
- Digital certificate when you're eligible
Cancel for free anytime
Buy this course
$129/one-off payment
Fulfill your current learning need
- Access to this course
- Learn at your own pace
- Discuss your learning in comments
- Tests to boost your learning
- Printed and digital certificate when you’re eligible
Limited access
Free
Sample the course materials
- Access expires 4 Jan 2024
Find out more about certificates, Unlimited or buying a course (Upgrades) |
Find out more about certificates, Unlimited or buying a course (Upgrades)
Learning on FutureLearn
Your learning, your rules
- Courses are split into weeks, activities, and steps to help you keep track of your learning
- Learn through a mix of bite-sized videos, long- and short-form articles, audio, and practical activities
- Stay motivated by using the Progress page to keep track of your step completion and assessment scores
Join a global classroom
- Experience the power of social learning, and get inspired by an international network of learners
- Share ideas with your peers and course educators on every step of the course
- Join the conversation by reading, @ing, liking, bookmarking, and replying to comments from others
Map your progress
- As you work through the course, use notifications and the Progress page to guide your learning
- Whenever you’re ready, mark each step as complete, you’re in control
- Complete 90% of course steps and all of the assessments to earn your certificate
Want to know more about learning on FutureLearn? Using FutureLearn
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