Explore what makes a good entrepreneur and how applying an entrepreneurial approach can create economic and social value.

Uncovering Your Entrepreneurial Potential
  • Duration2 weeks
  • Weekly study5 hours
  • 100% onlineTry this course for free
  • Included in an ExpertTrackCourse 1 of 5
  • Get full ExpertTrack access$39/month

How do entrepreneurs learn to win – and what are the key characteristics and traits that make them successful not just in the workplace, but at life in general?

This course examines how taking an entrepreneurial approach is the first step towards becoming an entrepreneur. The entrepreneur mindset can be useful in a range of contexts – and not just in terms of starting your own company.

The course will challenge your ideas about innovation and entrepreneurship and teach you how entrepreneurship strategies will benefit yourself and others. You’ll explore different ways to approach entrepreneurship and innovation in the workplace.

You’ll also have the chance to identify your own entrepreneurial strengths and learn how to create economic and social value through their implementation.

Explore different types of entrepreneurship

The course will teach you how to apply the core concepts of being an entrepreneur – including entrepreneurship as tasks, processes, traits and outcomes.

You’ll have the opportunity to examine different types of entrepreneurs and the links between entrepreneurship and innovation.

Unlock the power of intrapreneurship and social entrepreneurship

Find out the difference between an entrepreneur and Intrapreneur, and explore how intrapreneurs are proactive, self-motivated and action-oriented, with strong leadership and problem-solving skills.

This course will teach you the value of intrapreneurs in social entrepreneurship and new venture creation.

What topics will you cover?

  • Conceptualising innovation and entrepreneurship
  • The importance of innovation and entrepreneurship in a business context
  • Social value creation
  • New venture creation
  • Intrapreneurship (corporate venturing)
  • Social entrepreneurship

What will you achieve?

By the end of the course, you‘ll be able to...

  • Evaluate your entrepreneurial potential and innovation skills
  • Synthesise different theories, concepts and approaches to innovation and entrepreneurship
  • Reflect on your approach to entrepreneurship and innovation

Who is the course for?

This ExpertTrack is designed for anyone interested in applying entrepreneurship principles to their daily lives.

It will be of particular interest to people in business development, recruitment and business management roles looking to take their career to the next level.

Who developed the course?

Coventry University

Coventry secured gold in the UK Government’s 2017 Teaching Excellence Framework (TEF) and is University of the Year for Student Experience in The Times & The Sunday Times Good University Guide 2019.

  • Established1992
  • LocationCoventry

About this ExpertTrack

Gain expert knowledge in developing and evaluating your own business opportunity in a range of entrepreneurial environments.

Start learning today - free 7-day trial

After your free trial you can:

  • Pay $39 per month to keep learning online
  • Have complete control over your subscription; you can cancel any time
  • Work at your own pace and set your own deadlines at every stage
  • Only pay while you’re learning; the subscription will cancel automatically when you finish
  • Complete online assessments to test your knowledge and prove your skills
  • Earn digital course certificates and a final award that you can share online, with potential employers, and your professional network
  • Keep access to the content of courses you complete even after your subscription ends