Certificate of Achievement
has completed the following course:
Behavioural Science at Work: Applying Behavioural Insights to Boost Business Performance
Through real-world examples and practical takeaways, we uncovered how small, science-backed tweaks can lead to significant improvements in leadership, culture, and team performance.
3 weeks, 3 hours per week
Dr Andrew Marcinko
Associate Professor of Behavioural Science
Durham University
Transcript
Learning outcomes
- Identify and explain core behavioural science principles such as cognitive bias, choice architecture, and social norms, and explain how these influence decision-making and behaviour in the workplace.
- Develop skills to diagnose behavioural challenges in organisations and identify barriers to effective performance, collaboration, and innovation within teams or systems.
- Apply behavioural science frameworks (e.g. EAST, COM-B) to craft practical, evidence-based interventions that can improve outcomes in areas such as employee engagement, productivity, and communication.
- Evaluate the impact of behavioural interventions to assess the effectiveness of behavioural solutions using appropriate metrics and reflect on the ethical implications of nudging and behavioural design in organisational settings.
Syllabus
- Learn how to use choice architecture and psychological insights to influence employee behaviour
- Guidance and best practices for fostering an innovation mindset within teams
- An exploration of the theory and cognitive processes that underlie behaviour
- Exploring real-world case studies of organisations who have effectively used behavioural insights to drive performance
In association with
Issued on 19th October 2025
The person named on this certificate has completed the activities in the transcript above. For more information about Certificates of Achievement and the effort required to become eligible, visit futurelearn.com/proof-of-learning/certificate-of-achievement.
This certificate represents proof of learning. It is not a formal qualification, degree, or part of a degree.
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