Certificate of Achievement
has completed the following course:
Unlocking Media Trends with Big Data Technology
Communication University of China
The course explores the application of big data in the modern media environment. It covers fundamental concepts, development trends, and how big data impacts the media industry. Students learn data scraping techniques through case studies and gain insights into APIs. The network analysis module introduces key concepts in analyzing social networks. The course emphasizes practical data mining techniques and various visualization tools, equipping students with essential skills for future careers.
7 weeks, 3 hours per week
Shen Hao
Communication University of China
Transcript
Learning outcomes
- Improve your understanding of big data applications in media. By mastering data acquisition, network analysis, and visualisation techniques, you'll enhance your skills.
- Practice key skills in data acquisition, network analysis, and visualisation. Through hands-on activities, you can reflect on your learning and effectively showcase your competencies to potential employers.
- Solve real-world problems with big data techniques. By applying data acquisition and analysis skills, you'll reflect on your learning and showcase your problem-solving abilities.
- Explore big data concepts in media. Through hands-on projects, you'll reflect on your learning and demonstrate your ability to tackle data challenges.
- Collaborate on big data projects in media. Through teamwork, you'll reflect on your experiences, enhancing your communication skills.
- Create data-driven projects in media. You'll reflect on your learning and be able to demonstrate innovation in a data-centric environment.
Syllabus
1.Big Data Concepts and Development Trends
2.Data Mining and Data Journalism
3.Data Acquisition
4.Network Analysis
5.Data Mining: Theories and Key Technologies
6.Big Data Visualization
7.Case Studies of Data Mining Visualization
Issued on 17th July 2026
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This certificate represents proof of learning. It is not a formal qualification, degree, or part of a degree.