Certificate of Achievement

Malcolm Morland

has completed the following course:

Pubs: History, Consumers, Management, and Protection

University of York

This course provided a brief history of pubs over the last 150 years, highlighting different pub designs, styles and architecture. The course also explored the consumer within the pub context, how different management styles have shaped their development, and how pubs can be saved and supported.

3 weeks, 4 hours per week

Professor Victoria Wells

Professor of Sustainable Management

University of York

100%
overall score

Transcript

Learning outcomes

  • Identify and articulate key aspects of the pub in its historical context.
  • Explore and identify pub consumers and their behaviour in the pub context.
  • Identify and evaluate different pub ownership methods and their implications for pub managers and staff.
  • Assess the importance of pubs in the community for social sustainability.
  • Reflect upon support and recommended practices used to help save pubs.

Syllabus

  • A brief history of the pub: historical developments, architecture and styles.
  • Pub consumers: drinking and visiting behaviour and entertainment in the pub context.
  • Pub management and staff: managers, tenants and owners.
  • Protecting pubs: saving an important contemporary community asset.

Issued on 12th December 2025

The person named on this certificate has completed the activities in the transcript above. For more information about Certificates of Achievement and the effort required to become eligible, visit futurelearn.com/proof-of-learning/certificate-of-achievement.

This certificate represents proof of learning. It is not a formal qualification, degree, or part of a degree.

Free online course:

Pubs: History, Consumers, Management, and Protection

University of York