Certificate of Achievement
has completed the following course:
Introduction to Data for Business Leaders
The Data Lab
You heard from practitioners and thought leaders, to help you to articulated your data ambition, to understood your current data maturity and to learn from their best practice, so that you can use these insights to drive business value from data.
4 weeks, 3 hours per week
Gillian Docherty OBE
CEO
The Data Lab
Craig Paterson
Executive Education Advisor
The Data Lab
Transcript
Learning outcomes
- Describe how organisations use data to drive value.
- Identify and classify data and opportunities within your own organisation.
- Explain how data mature your organisation is and identify what to do to increase your maturity to align with your ambitions.
- Summarise the main challenges organisations face.
- Begin to justify the investment required within your own organisation.
Syllabus
- Week 1 - Driving value from data
We explore the ways in which people drive value from data so that you can start to identify the opportunities within your own organisation. We also introduce the course workbook that highlights the various dimensions you need to consider to increase your likelihood of success.
- Week 2 - Case studies and data analytics maturity assessment
We explore a couple of case studies so that you can learn from practitioners and apply their experiences to your emerging data strategy and data opportunity list. We also introduce the data analytics maturity model, allowing you to map where you are today and where you need to get to to release the value of your opportunities identified so far.
- Week 3 - Fully data maturity assessment
We build upon the data analytics assessment and introduce the full data maturity matrix that looks at what, beyond the data, is needed for success. We bring this to life by learning from the experience of recognised industry leaders so that your actions are realistic, pragmatic and informed by their experiences.
- Week 4 - Execution
In line with the main goal of this course to give you the confidence to start adding value through better use of data, this final week will focus on execution. 3 themes run through this section: Value - overcoming challenges by focusing on the business value; Leadership - overcome inertia by appointing an accountable person to lead the change; Foundations - overcome that lack of assets and skill by taking small steps with partners.
Issued on 22nd November 2021
The person named on this certificate has completed the activities in the transcript above. For more information about Certificates of Achievement and the effort required to become eligible, visit futurelearn.com/proof-of-learning/certificate-of-achievement.
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