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Applications of AI in Business

Learn how you may use artificial intelligence (AI) workflows to solve business problems.

  • Duration

    2 weeks
  • Weekly study

    8 hours

How can we implement AI systems to enhance business?

This course explores the workflow within a typical artificial intelligence system.

You will examine a number of case studies of current developments of AI in business. You will explore how the techniques for each step within the AI workflows may vary between these different scenarios.

What topics will you cover?

  • Generic artificial intelligence (AI) workflow
  • Variations of the steps within AI workflows
  • Practical applications of AI solutions (case studies)
  • Critical analysis of AI systems

Learning on this course

On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.

What will you achieve?

By the end of the course, you‘ll be able to...

  • Create an outline workflow to solve a business problem
  • Describe how artificial intelligence (AI) has been used to add value to businesses

Who is the course for?

This short course targets those who manage data scientists. It provides an insight into the technical requirements and workflow of applying AI techniques to business data.

Please note that the staff described in the ‘Who will you learn with?’ section below may be subject to change.

Who will you learn with?

Dr. Ade Shonola is a lecturer in Information Technology at Coventry University, UK where he works within Information Technology for Business (ITB) and Data Science teams.

Who developed the course?

Coventry University

Coventry secured 5 QS Stars for Teaching and Online Learning in the QS World University Ranking 2020 and has received No. 1 in the world for Massive Open Online Courses in MoocLab’s World University Ranking 2021.

  • Established

  • Location


Learning on FutureLearn

Your learning, your rules

  • Courses are split into weeks, activities, and steps to help you keep track of your learning
  • Learn through a mix of bite-sized videos, long- and short-form articles, audio, and practical activities
  • Stay motivated by using the Progress page to keep track of your step completion and assessment scores

Join a global classroom

  • Experience the power of social learning, and get inspired by an international network of learners
  • Share ideas with your peers and course educators on every step of the course
  • Join the conversation by reading, @ing, liking, bookmarking, and replying to comments from others

Map your progress

  • As you work through the course, use notifications and the Progress page to guide your learning
  • Whenever you’re ready, mark each step as complete, you’re in control

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