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Analysing Data

Explore the fundamental nature of the data we use.

Analysing Data
  • Duration2 weeks
  • Weekly study8 hours

Analyse qualitative and quantitative data and the presentation of results

During this short course, you will learn about the data we use, and analyse qualitative and quantitative data and the presentation of results within your own MBA Consultancy project.

This course will also consider the limitation of quantitative data and use real-life case studies to understand this.

What topics will you cover?

  • Quantitative data analysis.
  • Descriptive statistics.
  • Inferential statistics.
  • Qualitative data analysis

What will you achieve?

By the end of the course, you‘ll be able to...

  • Evaluate and present the analysis and findings of research with clarity, parsimony and impact

Who is the course for?

This course is the dissertation module for students of the MBA General, MBA Cyber Security, MBA Sustainable Tourism, MBA Artificial Intelligence and MBA Marketing.

Please note that the staff described in the ‘Who will you learn with?’ section below may be subject to change.

Who will you learn with?

A lecturer on the MBA Programme, with a background in NHS Management including large scale consultancy projects. I engage external organisations in partnering MBA students on real consultancy projects

I am a lecturer at Coventry University. I teach on the MBA programmes within the Business School. My research interests are employability and research methodology.

Dr Hilary Mc Laughlin-Stonham Associate Lecture for Masters Level Courses. Hilary has taught at Universities both in the UK and abroad and is currently research active. PhD, Ma, Ma, AFHEA.

Who developed the course?

Coventry University

Coventry secured gold in the UK Government’s 2017 Teaching Excellence Framework (TEF) and is University of the Year for Student Experience in The Times & The Sunday Times Good University Guide 2019.

  • Established1992
  • LocationCoventry