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This course is part of the Data Visualisation ExpertTrack

Data Visualisation: Data Dashboards and Storytelling with Tableau

Learn the techniques that underpin predictive data analytics and understand the ethics behind them.

Man pointing at a chart on a big screen.
  • Duration

    4 weeks
  • Weekly study

    4 hours
  • 100% online

    How it works
  • Included in an ExpertTrack

    Course 3 of 3
  • Get full ExpertTrack access

    $39/monthFind out more

Do you want to bring your predictive models to life and communicate with a diverse audience?

Data visualisation is a great tool for predictive analysis and bringing statistical models to life within your organisation.

You’ll learn how to use your data to make business predictions and get to grips with the ethical issues that can arise in the process.

On this third course of the Data Visualisation ExpertTrack, you’ll explore statistical techniques and the importance of testing and refining the models that you use for data analysis.

These skills will open career opportunities for data professionals and across a range of industries as demand for strong data analytics and visualisation skills grows.

Identify the techniques that underpin predictive data analytics

Understanding the core mechanics of your predictive models is essential for testing and fine-tuning them. You’ll review the ideas and theories that underpin your predictive analytics and learn to evaluate the effectiveness of each model.

Building a strong grasp of these theories means that you can interrogate your data more closely and find models that best suit your business, your customers, and the current markets.

Using and manipulating personal information comes with both ethical and legal considerations. You’ll learn to identify those ethical issues, and how to articulate them to your business to ensure that you work within the law and your corporate social responsibility.

Upon completion of this course, the final in the ExpertTrack, you will feel confident in not only creating effective data visualisations but also in responding to challenges and ensuring your organisation is complying with ethical and legal responsibilities around data handling.

What topics will you cover?

  • Introduction to predictive modelling
  • Data models
  • Data ethics
  • Working as a data analyst

Prove you're job ready

Highlight the new, job-relevant skills you’ve gained and supplement existing qualifications with a hard-earned, industry-specific digital certificate – plus one for every course within your ExpertTrack.

  • Learn the latest in your chosen industry or subject.
  • Complete each course and pass assessments.
  • Receive certificates validated by the educating organisation.
  • Impress employers with learning outcomes you can add to your CV.
  • Make your career dreams a reality.

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Learning on this course

On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.

What will you achieve?

By the end of the course, you‘ll be able to...

  • Identify the application and techniques that underpin predictive analytics
  • Evaluate the effectiveness of models
  • Identify and articulate ethical issues that can arise when conducting data analysis and modelling using personal information
  • Identify supporting skills and emerging ways of working that benefit data analysts

Who is the course for?

This data analytics course is for professionals that require data visualisation skills to successfully meet the demands of their role, or to progress into new opportunities. It would also be suitable for people who currently analyse and present data at work but would like to understand predictive models more thoroughly, and clarify ethical considerations.

This includes:

  • career starters wanting to develop their data analytics and visualisation skills to increase their chance of career progression and promotion
  • business or art graduates who would like to add quantitative skills, data visualisation techniques, and predictive modelling to their skillset.

What software or tools do you need?

During the course we’ll be using Tableau Public and Excel. If you don’t have Excel, you might find this online version useful.

We recommend you use a computer to access this course.

Who will you learn with?

Alastair has over 15 years of experience in data science, across business and academia as a researcher, speaker, mentor, consultant and software engineer.

Who developed the course?

FutureLearn

FutureLearn is a leading social learning platform and has been providing high quality online courses for learners around the world over the last ten years.

In collaboration with

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Endorsers and supporters

endorsed by

Coventry University logo

About this ExpertTrack

Supercharge your business problem solving through better data insights, analytics, and visualisation.

Start learning today - free 7-day trial

After your free trial you can:

  • Pay $39 per month to keep learning online
  • Have complete control over your subscription; you can cancel any time
  • Work at your own pace and set your own deadlines at every stage
  • Only pay while you’re learning; the subscription will cancel automatically when you finish
  • Complete online assessments to test your knowledge and prove your skills
  • Earn digital course certificates and a final award that you can share online, with potential employers, and your professional network
  • Keep access to the content of courses you complete even after your subscription ends

Learning on FutureLearn

Your learning, your rules

  • Courses are split into weeks, activities, and steps to help you keep track of your learning
  • Learn through a mix of bite-sized videos, long- and short-form articles, audio, and practical activities
  • Stay motivated by using the Progress page to keep track of your step completion and assessment scores

Join a global classroom

  • Experience the power of social learning, and get inspired by an international network of learners
  • Share ideas with your peers and course educators on every step of the course
  • Join the conversation by reading, @ing, liking, bookmarking, and replying to comments from others

Map your progress

  • As you work through the course, use notifications and the Progress page to guide your learning
  • Whenever you’re ready, mark each step as complete, you’re in control
  • Complete 90% of course steps and all of the assessments to earn your certificate

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