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Descriptive Analytics and Correlation Analysis for Business

Explore how collected data can be analysed to gain useful insight for decision making.

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  • Duration

    2 weeks

  • Weekly study

    8 hours
Overview
Requirements

Study descriptive and predictive analytics including correlation and covariance

Business analytics increases understanding of a business and the industry in which it operates, enabling a company to make choices that help it grow.

This short course introduces you to the use of business analytics, seen within companies committed to making data-driven decisions. Data-driven companies treat their data as a corporate asset, and actively look for ways to turn it into a competitive advantage.

You will have the chance to learn about the power of data, big data analysis and global business intelligence, as well as the concepts, principles and application of business analytics.

What topics will you cover?

  • Descriptive analytics.
  • Types of descriptive statistics.
  • How to compute descriptive statistics manually, with Excel and SPSS.
  • Measures of central tendency, which consist of the mean, median and the mode.
  • Measures of spread, which consist of the range, interquartile range, variance and standard deviation.
  • What is correlation and covariance?
  • The different types of correlation.
  • How to compute correlation with Excel and SPSS software.

Learning on this course

On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.

What will you achieve?

By the end of the course, you‘ll be able to...

  • Demonstrate descriptive techniques in decision making
  • Apply predictive analytical techniques to data sets

Who is the course for?

Students studying MSc International Business Management.

Aspiring managers wanting to work in business and management careers in multinational organisations, management consultancies, government organisations or management education and training.

Please note that the staff described in the ‘Who will you learn with?’ section below may be subject to change.

Who developed the course?

Coventry University

Coventry secured 5 QS Stars for Teaching and Online Learning in the QS World University Ranking 2020 and has received No. 1 in the world for Massive Open Online Courses in MoocLab’s World University Ranking 2021.

  • Established

    1992

  • Location

    Coventry

Learning on FutureLearn

Your learning, your rules

  • Courses are split into weeks, activities, and steps to help you keep track of your learning
  • Learn through a mix of bite-sized videos, long- and short-form articles, audio, and practical activities
  • Stay motivated by using the Progress page to keep track of your step completion and assessment scores

Join a global classroom

  • Experience the power of social learning, and get inspired by an international network of learners
  • Share ideas with your peers and course educators on every step of the course
  • Join the conversation by reading, @ing, liking, bookmarking, and replying to comments from others

Map your progress

  • As you work through the course, use notifications and the Progress page to guide your learning
  • Whenever you’re ready, mark each step as complete, you’re in control

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