Innovation and Organisational Change
Diagnose the need for organisational change and develop a strategic change program.
Duration
6 weeksWeekly study
10 hours
Innovation and Organisational Change
Innovation and Organisational Change
Explore strategic innovation models and develop a strategic change program using different tools, including Ansoff, Balanced scorecard and the Balogun and Hope-Hailey model for strategic change. You’ll also write a business plan.
Syllabus
Week 1
Strategic business models
Let's get started
Meet your teaching team, other learners and discover key information about this course, including useful tips and links to help you get the most out of your learning.
Cost strategy
Start your exploration of strategic choice with a focus on cost.
Differentiation strategy
Explore the key concepts of differentiation strategy.
Focus strategy
Explore the key concepts of focus strategy.
Weekly wrap
Reflect on the key ideas presented this week and find out coming up in Week 2.
Week 2
Strategic directions
Let's get started
Find out what you'll be learning this week, including an introduction to Ansoff's matrix for organisational change.
Considerations for organisational innovation and strategy
Explore how to apply each element of Ansoff's matrix to organisational innovation and change.
Opportunities for success
Investigate how to apply Rumelt's framework to evaluate different strategic options for successful organisational innovation.
Weekly wrap
Reflect on what you've learnt this week and find out what we'll we be covering in Week 3.
Week 3
Diagnosing the change context
Let's get started
Find out what’s on for Week 3 as we prepare to learn more about strategy change, and some of the challenges and barriers related to achieving this, within organisations.
Introduction to strategy change
Explore why organisational change can be difficult and what some of these barriers are.
Organisational politics
Analyse the role politics can play within an organisation when it comes to innovation and change.
Change in action
Learn more about why being open to change is important for innovation within an organisational context.
Weekly wrap
Reflect on what you've learnt this week and find out what we'll we be covering in Week 4.
Week 4
Change drivers
Let's get started
Find out what’s on for Week 4 as we begin our investigation of change types and drivers, and how to formulate a change plan.
Types of change
Investigate the different types of change available to organisations.
Organisation and integration
Explore some of the frameworks and strategic roadmaps that support the integration of organisational change.
Evaluation
Discover strategies for evaluating organisational change and innovation.
Courage
Learn more about how to lead organisational change in the context of innovation.
Weekly wrap
Reflect on your learning from this week and find out what's coming up in Week 5.
Week 5
Driving and deriving value from innovation
Let's get started
Find out more about what we'll be covering this week as we begin to wrap up the key learning for this course.
The organisational tensions of innovation
Explore the challenges of driving innovation within organisations.
The ambidextrous organisation: structural ambidexterity
Discover how to achieve a balance between exploitation and exploration through structural separation.
The ambidextrous organisation: contextual ambidexterity
Discover alternative ways to create an ambidextrous organisation by distinguishing between exploitative and exploratory activities within an organisational context.
Weekly wrap
Reflect on your learning from this week as we prepare to focus on your assessment task, which we'll be looking at in more detail next week.
Week 6
Assessment, summary, and next steps
Assessment preparation and submission
Discover and discuss practical tips and information about how to successfully complete and submit your assessment. Reflect on what you've learnt and throughout this course, and how you'll integrate this into your assessment task.
Course wrap
Reflect on what you’ve learnt over the duration of this course, and also find out more about how to use your credential before considering the next steps of your learning journey.
Learning on this course
On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.
What will you achieve?
By the end of the course, you‘ll be able to...
- investigate a range of generic business strategies utilised by organisations in order to achieve a sustainable position in the market
- apply strategic analysis tools to identify change drivers in an organisational context
Who is the course for?
This microcredential is for managers or leaders in senior positions dealing with major change and/or innovation in an organisation.
Who will you learn with?
Dr Cuc Nguyen is a lecturer in Marketing and Management disciplines at Deakin University since 2011. She has also started up and operated several small businesses, both overseas and in Melbourne.
Mark Cameron is the CEO of W3.Digital, and an expert in complex digital transformation strategy and delivery. Mark is a member and contributor to the Forbes Technology Council.
Who developed the course?
Deakin University
Deakin University is one of Australia’s largest universities with more than 61,000 students and over 15,000 online.
Established
1974Location
Melbourne, AustraliaWorld ranking
Top 280Source: QS World University Rankings 2021
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