Introducing Personal Lines Insurance

Gain an understanding of the importance of personal lines insurance, how it works and the market in which it is sold.

  • Duration 4 weeks
  • Weekly study 2 hours
  • Learn Free
  • Extra benefits From $64 Find out more

Learn the basic foundations of insurance and the concept of risk

Personal lines insurance is one of the major components that make up the global financial services industry. On this course, you will be introduced to the various types of insurance and their function.

You will cover how and why personal lines insurance is taken out and learn how insurance products are distributed. You will also understand the structure of the insurance market, key roles in the insurance industry, and the concept of risk.

What topics will you cover?

  • Personal lines insurance: the why and how
  • Risk
  • Structure of the insurance market
  • Distributing insurance products
  • Key roles in insurance
  • Customer service in insurance

When would you like to start?

Most FutureLearn courses run multiple times. Every run of a course has a set start date but you can join it and work through it after it starts. Find out more

  • Available now

What will you achieve?

By the end of the course, you'll be able to...

  • Describe what insurance is, how it started and why personal lines insurance is important
  • Identify the different components and categories of risk in insurance
  • Discuss why people buy insurance and the needs of different types of customer
  • Describe the workings of the risk pool
  • Identify different market participants and describe their roles in the market
  • Identify the policy documents and why we have them
  • Describe the main types of personal lines insurance
  • Compare the different ways insurance is sold
  • Identify the key job roles in insurance
  • Describe customer service, when it happens and how we can tell if it is good
  • Demonstrate good customer service skills

Who is the course for?

This course is for anyone looking to deepen their understanding of how personal lines insurance works. This includes people interested in working in the insurance industry or gaining qualifications in the subject in the future.

Who will you learn with?

Caroline Poppleton

Caroline Poppleton

General Insurance professional, 25 years experience in UK market. Loves training and coaching.

Who developed the course?

Chartered Insurance Institute

The Chartered Insurance Institute is a professional body dedicated to building trust in the insurance and financial planning profession.

Join this course

Start this course for free, upgrade for extra benefits, or buy Unlimited to access this course and hundreds of other short courses for a year.


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  • Access to this course for 6 weeks


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  • Access to this course for as long as it’s on FutureLearn
  • Access to this course’s tests as well as a print and digital Certificate of Achievement once you’re eligible

Unlimited (New!)
$249.99 for one year

Buy Unlimited and you will get:

  • Access to this course, and hundreds of other FutureLearn short courses and tests for a year
  • A printable digital Certificate of Achievement on all short courses once you’re eligible
  • The freedom to keep access to any course you've achieved a digital Certificate of Achievement on, for as long as the course exists on FutureLearn
  • The flexibility to complete your choice of short courses in your own time within the year
Find out more about upgrades or Unlimited.