• University of Leeds

Innovation Management: Winning in the Age of Disruption

Learn how successful organisations like IBM manage innovation to disrupt markets and achieve business advantage.

13,700 enrolled on this course

Innovation Management: Winning in the Age of Disruption

Find out how to manage innovation and make it happen in your organisation

This course from the Leeds University Business School will show you how to manage innovation through real-life examples from IBM. You’ll identify challenges to innovation management and develop an innovation strategy. You’ll see how the world’s most successful businesses use systematic processes to manage disruptive innovation. Through practical insights you’ll learn how to continuously innovate in your core business. Exploring the latest design thinking and open innovation frameworks will help you drive innovation effectively within an established organisation or growing venture.

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Skip to 0 minutes and 11 seconds So the focus of this course is really about the practical application of some tools, techniques, process, organisation, and culture to be able to improve the way you drive and manage innovation in your own business or organisation. Well, I think anybody would be interested in this course. Anybody- an entrepreneur, somebody who’s looking to develop a new innovation, but also big corporations, because big corporations need to know how to protect their innovations as much as small companies. Innovation normally happens through stumbling on some opportunity by pure chance. But what is the process of actually doing innovation inside your organisation? And that’s where the focus actually needs to be.

Skip to 0 minutes and 50 seconds The main takeaways from this course are to understand and manage innovation strategically, to learn from examples of how IBM manage innovation processes, and get familiar with a tool that will help to analyse your current innovation capabilities and identify any gaps. IBM is a disrupter. So we’re doing new things like cognitive computing and IBM Watson, which is creating totally new ways of doing things. Been very disruptive across quite a lot of industries, actually. A lot of people talk about innovation and leave out the idea of creativity. And creativity is central to innovation. It’s also co-creative, and it requires interaction with others, particularly with others with different mindsets and different ways of doing things.

Skip to 1 minute and 33 seconds I would expect that learners will move away from seeing innovation as a chance outcome. And they move more towards how innovation becomes systematised in their organisation and how they can do this. Once a learner has completed this course, I would expect them to be able to very clearly identify what an innovation is within the company, and also to identify what the risks may be to that innovation, so that they may manage it and protect it. There are lots of things you can do to, very practically and very quickly, improve the way innovation is driven in your own organisation. So they can take things away from the course and very quickly make a difference where they work.


  • Week 1

    Challenges of innovation

    • Welcome

      Before you get started, take some time to meet the educators and contributors from IBM who will support you throughout the course. You'll have the opportunity to meet your fellow learners and plan your learning journey.

    • The challenges of innovation

      In this activity you are introduced to the obstacles, sources and pitfalls that affect the successful management of innovation. You will learn how to differentiate between innovation in core business and transformative business.

    • Managing innovation in core business

      In this activity you will identify the factors which will help you successfully manage innovation in your core business.

    • Managing in the age of disruption

      This activity describes the factors that make innovation disruptive for organisations and industries. You will identify managerial approaches to respond to disruptive change and explore new opportunities.

    • Q&A

      In this activity, there is an extended discussion between the educators, answering some of the learner questions often asked on this course.

    • Summary

      This week you have looked at why innovation can be challenging, and the difference between core and disruptive innovation.

  • Week 2

    Key capabilities of innovation

    • About Week 2

      This week you will further examine the managerial and organisational responses to the challenges of managing for innovation.

    • Open and collaborative innovation

      This activity introduces the concept of open and collaborative innovation. You will evaluate the actions required in your own organisation for gaining value from open and collaborative innovation.

    • Importance of design thinking

      This activity will introduce you to the core elements of design thinking and the importance of human-centred design. You will also appreciate wayfaring as a metaphor for innovation in organisations.

    • Protecting innovative ideas

      In this activity, you will explore corporate knowledge and protectable intellectual property rights (IPRs). You will be able to identify risks associated with IP infringement, and consider proactive and reactive strategies.

    • Innovation Capability Assessment Framework

      In this activity you will analyse the current and desired innovation capabilities within your organisation, and reflect on the results of the analysis.

    • Summary

      This week we have looked in more detail at the challenges to innovation that were identified in the initial panel discussion, including open innovation, design thinking and intellectual property rights.

Who is this accredited by?

The CPD Certification Service
The CPD Certification Service:

This course has been accredited by the CPD Certification Service, which means it can be used to provide evidence of your continuing professional development.

When would you like to start?

Start straight away and learn at your own pace. If the course hasn’t started yet you’ll see the future date listed below.

  • Available now

Learning on this course

You can take this self-guided course and learn at your own pace. On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.

What will you achieve?

By the end of the course, you‘ll be able to...

  • Explain different types of innovation and innovation dynamics.
  • Identify strategic innovation challenges in organisations.
  • Explore core innovation and the key enablers required for successful innovation in existing operations, business and markets.
  • Develop managerial approaches to organise innovation processes.
  • Explore the key capabilities which support successful innovation.
  • Reflect on innovation responses in real case studies.

Who is the course for?

This course is for professionals with an active interest in innovation who wish to improve their knowledge or make innovation happen in their organisation.

Whether you work in the public or private sector, a young start-up or an established multinational, the course will give you the skills to generate and implement innovative ideas. The course is designed to be flexible so you can study at a time convenient to you.

What do people say about this course?

"Thank you for putting this course together, I have found it very valuable and it has changed my views on approaches to innovation - in some ways, I recognise why there are frustrations in organisations when innovation isn't set as a strategic objective and/or isn't resourced. The course has enabled me to think about how I enable employees and other organisations I engage with to innovate using a variety of different approaches. This course has been professionally developed and delivered, thank you for all your hard work."

Who will you learn with?

Professor of Strategy and Innovation at the Leeds University Business School.


Associate Professor in Innovation Management Practice at the University of Leeds https://business.leeds.ac.uk/divisions-management/staff/869/tony-morgan

Who developed the course?

University of Leeds

As one of the UK’s largest research-based universities, the University of Leeds is a member of the prestigious Russell Group and a centre of excellence for teaching.

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