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Social Entrepreneurship in Educational Technology: Developing a Business Plan

Explore funding opportunities for startups and how to pitch your educational technology ideas to potential investors.

Futuristic city VR wire frame with businesswoman walking
  • Duration

    2 weeks
  • Weekly study

    3 hours

Learn from experts how to develop a killer EdTech business plan

A strong business plan will help you effectively communicate the strategy for starting your business, and act as your guide to success.

This course will help you prepare to launch your EdTech idea by developing an effective and comprehensive business plan.

You’ll draw on real-life experiences from successful entrepreneurs and see detailed business plans in action, that you can apply to your own endeavours.

You’ll also explore the ethos of social entrepreneurship, and how to create sustainable technology solutions for a positive impact.

Understand the various elements of a pitch presentation

You’ll examine the different components that make up an effective pitch presentation, giving you a better chance of securing funding.

You’ll learn formatting techniques as well as the crucial information you’ll need to include to successfully pitch your ideas to potential investors.

Examine funding for startups

Most startups need external funding to succeed. You’ll gain an insight into a variety of financial opportunities to explore which can help you launch your venture.

By the end of the course, you’ll have the confidence to pitch your business ideas to potential investors, helping you secure funding for your startup.

This course is part of the ‘How to Start an EdTech Business’ ExpertTrack, a comprehensive look into launching a venture in educational technology.

What topics will you cover?

  • Key elements of a business plan
  • Pitch deck when communicating a business idea to potential investors and funders
  • Develop a business plan and pitch deck
  • Learn to concisely communicate a business’ value proposition, market opportunity, and revenue potential.

Learning on this course

On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.

What will you achieve?

By the end of the course, you‘ll be able to...

  • Develop a business plan for the idea, including a pitch presentation to potential investors.
  • Reflect on the ethos of social entrepreneurship to create sustainable and impactful technology solutions in education.

Who is the course for?

This introductory-level course is for anyone interested in launching an EdTech startup venture. You don’t need any prior experience as you’ll learn all the skills and strategies you need to succeed.

Who will you learn with?

Jim is a professor and researcher in the field of digital media and learning, and program lead for the Digital Age Learning and Educational Technology program at the Johns Hopkins School of Education.

Veena is the co-founder of Pretzl, a learning platform that creates visually rich connections between people and ideas to make online discussions, discussions. She earned her EdD from Johns Hopkins.

Jeremy is the Director of OILDA at JHU School of Education and a researcher in integrating theoretically grounded and pedagogically useful learning analytics in the instructional design process.

Who developed the course?

Johns Hopkins University

Johns Hopkins University, America’s first research university, is committed to the pursuit of lifelong learning, independent research, and sharing the benefits of discovery with the world.

Learning on FutureLearn

Your learning, your rules

  • Courses are split into weeks, activities, and steps to help you keep track of your learning
  • Learn through a mix of bite-sized videos, long- and short-form articles, audio, and practical activities
  • Stay motivated by using the Progress page to keep track of your step completion and assessment scores

Join a global classroom

  • Experience the power of social learning, and get inspired by an international network of learners
  • Share ideas with your peers and course educators on every step of the course
  • Join the conversation by reading, @ing, liking, bookmarking, and replying to comments from others

Map your progress

  • As you work through the course, use notifications and the Progress page to guide your learning
  • Whenever you’re ready, mark each step as complete, you’re in control
  • Complete 90% of course steps and all of the assessments to earn your certificate

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