In this short course, you’ll explore the importance of strategic choices and the role they play in successful strategies.
- Duration2 weeks
- Weekly study8 hours
Strategic Choices
Explore the importance of strategic choices and decision-making in a business
In this short course, you will learn about the importance of strategic choices and decision-making within a business context.
Strategic choices have to be undertaken at a variety of levels and are integral to the successful running of a business.
This course will consider the role of strategic business units, corporate portfolio management and implementation issues.
What topics will you cover?
- Strategic business units
- Corporate portfolio management
- Implementation issues
What will you achieve?
By the end of the course, you‘ll be able to...
- Discuss the nature and importance of strategic choices
- Explain the importance of course portfolio management
Who is the course for?
This course is for anyone who is keen to gain more knowledge about strategy and globalisation. This course equips business managers and students of management with the concepts, framework, and techniques needed for better environmental scanning.
Please note that the staff described in the ‘Who will you learn with?’ section below may be subject to change.
Who will you learn with?
Returning to Coventry University after 28 years in the automotive industry is a great opportunity for me to apply some practical knowledge alongside some of the theoretical models.
Who developed the course?
Coventry University
Coventry secured gold in the UK Government’s 2017 Teaching Excellence Framework (TEF) and is University of the Year for Student Experience in The Times & The Sunday Times Good University Guide 2019.
- Established1992
- LocationCoventry