As more and more of our lives shift online, good search engine optimisation (SEO) is increasingly central to success in the modern business landscape. That’s why the SEO industry is booming: Forbes estimates it is worth around $80 billion.
This SEO ExpertTrack has been designed to help you become part of this thriving industry, by teaching you how to start your own SEO agency.
The three SEO courses in this ExpertTrack will help you learn everything you need to know to start your SEO agency. You’ll learn:
- how to set up a Google My Business listing for maximum search engine visibility
- what technical SEO means and how to improve it
- how to conduct keyword research using SEO tools to get a local business on the first page of Google
- how to set up your SEO business and attract clients.
This ExpertTrack is designed and delivered by Joshua George, the founder of ClickSlice, one of London’s leading SEO agencies.
Use Google My Business SEO to drive customer engagement
You’ll start by learning how to set up and optimise a Google My Business listing.
GMB listings enable customers to find, contact, and get to know your business. They’re also where people find and write Google reviews.
You’ll learn how to attract reviews that let customers know they can trust your business and use GMB listings to drive engagement with prospective customers.
Use local and technical SEO to increase organic traffic for businesses
The second SEO course explores how to improve the website ranking of local businesses. You’ll learn how to use SEO tools, how to conduct keyword research, and how to build backlinks.
You’ll see technical SEO expertise in action , as you watch a local business website move up to the first page of Google in real-time. By the end of this course, you’ll be empowered with the SEO skills to do the same.
Set up your own SEO agency for success
Knowing how to improve a website ranking is crucial but you’ll also need to learn how to run your SEO agency effectively.
The third course in this ExpertTrack covers the business management side of setting up your agency.
You’ll explore how to get clients (and retain them), pricing your SEO services, and how to scale your agency in order to make a profit.
With the skills you learn from the three SEO courses in this ExpertTrack, you’ll be ready to start up your own successful SEO agency.