Certificate of Achievement

Ahmad Modaser Abrat

has completed the following course:

Introduction to Behaviour Change: Concepts, History, and Global Impacts

Aberystwyth University

Attempts to change people’s behaviours are often unsuccessful, even if they acknowledge that the changes would be beneficial. That’s because people are not really rational! This course explores the use of behavioural insights to encourage positive change. Whether it’s developing policies to reduce energy consumption, or community projects to reduce food waste, or interventions to encourage recycling, the outcomes can be improved using appropriate behaviour change approaches.

4 weeks, 4 hours per week

Dr Sarah Watson Jones

Academic Lead, IBERS Distance Learning

Aberystwyth University

83%
overall score

Transcript

Learning outcomes

  • Debate the history and development of Behaviour Change theory and practice.
  • Describe the global significance of Behaviour Change.
  • Compare a range of Behaviour Change models and tools.
  • Explain the importance of Behaviour Change in relation to environmental sustainability.

Syllabus

• Why behaviour change?

• Behaviour change models & frameworks

• A brief history of behaviour change theories and practices

• Global significance of behaviour change

• Behaviour change in the digital age

In association with

Issued on 29th March 2026

The person named on this certificate has completed the activities in the transcript above. For more information about Certificates of Achievement and the effort required to become eligible, visit futurelearn.com/proof-of-learning/certificate-of-achievement.

This certificate represents proof of learning. It is not a formal qualification, degree, or part of a degree.

Free online course:

Introduction to Behaviour Change: Concepts, History, and Global Impacts

Aberystwyth University