Certificate of Achievement
has completed the following course:
Creating Strategies for Influencer Marketing
Ravensbourne University London and Kairos Media
This course explored the current landscape of influencer marketing. It examined the dynamics of this landscape and analysed key insights from industry thought leaders. It culminated with an exploration of principles for best practice as defined by Kairos Media, a market leader in this field, and used these to define how to optimize communication.
3 weeks, 4 hours per week
Derek Yates
Course Leader BA (Hons) Advertising & Brand Design. Ravensbourne University, London.
Ravensbourne University London
Transcript
Learning outcomes
- Discuss the principles that underpin successful engagement within the new media landscape.
- Apply strategic planning to inform the creative use of branding, social media and interaction design.
- Synthesise industry standard thinking frameworks to develop relevant concepts and ideas.
- Explore industry standard methodologies for the creative use of branding, social media and interactive design.
- Model informed strategic decision making based on industry insight.
Syllabus
• XR NOW! • Breakthrough moments. • Case Study Insights 01 • Case Study Insights 02 • Principles in Practice • Origins of the Metaverse • Visions of the Metaverse • Designing for the Metaverse
Issued on 17th May 2023
The person named on this certificate has completed the activities in the transcript above. For more information about Certificates of Achievement and the effort required to become eligible, visit futurelearn.com/proof-of-learning/certificate-of-achievement.
This certificate represents proof of learning. It is not a formal qualification, degree, or part of a degree.