Certificate of Achievement
has completed the following course:
Generative AI and ChatGPT for Product Strategy and Innovation
This course explores how Generative AI tools like ChatGPT, Microsoft Copilot, and Google Gemini transform product management. Learn to use AI for research, market analysis, ideation, and customer feedback to streamline workflows and boost decision-making. Gain hands-on experience creating Product Vision Boards, Business Model Canvases, and Scrum materials, empowering you to innovate faster and improve product quality from concept to launch.
2 weeks, 4 hours per week
Paul Siegel
Starweaver
Transcript
Learning outcomes
- Utilize GenAI for market research, including PESTEL analysis and competitor profiling.
- Leverage GenAI for product strategy artifacts like Product Vision and Business Model Canvas.
- Apply GenAI to product development processes, including Features, MVP, and Roadmaps.
- Generate Scrum artifacts using GenAI, such as Sprint Goals and User Stories.
Syllabus
- Prompt engineering fundamentals
- GenAI in market research and intelligence
- GenAI in product strategy definition
- GenAI in product development
Issued on 22nd February 2026
The person named on this certificate has completed the activities in the transcript above. For more information about Certificates of Achievement and the effort required to become eligible, visit futurelearn.com/proof-of-learning/certificate-of-achievement.
This certificate represents proof of learning. It is not a formal qualification, degree, or part of a degree.