Certificate of Achievement

Calum Doherty

has completed the following course:

Strategic Business Planning

Sentinel|9 and FutureLearn

This online course explored skills and knowledge in the field of strategic business planning, which is important for providing clarity, direction and focus to an organisation, thereby allowing organisations to be proactive rather than reactive. Strategic planning improves the management process by enhancing allocative, operational, information and dynamic efficiency. The course focused on vision and mission statements, as well as strategy formulation, implementation and evaluation.

4 weeks, 3 hours per week

Ian Howell

Managing Director

FutureLearn

76%
overall score

Transcript

Learning outcomes

  • Explore the theoretical and practical knowledge of strategic business planning to generate solutions to improve current practice.
  • Describe problem-solving and decision-making to achieve a competitive advantage.
  • Assess information and demonstrate the capacity to document the outcomes with sound analysis and recommendations.
  • Evaluate the key challenges faced by strategic business planners and conceptualise a strategic response to overcome these challenges.

Syllabus

  • Strategic Business Planning
  • Preliminary Vision & Mission Statements (Interim Targets & Goals)
  • Strategy Formulation
  • Strategy Implementation
  • Strategy Evaluation

In association with

Issued on 16th August 2023

The person named on this certificate has completed the activities in the transcript above. For more information about Certificates of Achievement and the effort required to become eligible, visit futurelearn.com/proof-of-learning/certificate-of-achievement.

This certificate represents proof of learning. It is not a formal qualification, degree, or part of a degree.

Free online course:

Strategic Business Planning

Sentinel|9